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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
16,964 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

MS

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

SR

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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1101 - 1125 of 5,340 Reviews for Marketing in a Digital World

By Ubiratan P d S

Feb 3, 2020

The course was excellent and the update I had by getting in touch with new trends in the area helped me so much in my daily work routine.

By John W

Dec 30, 2016

Wow! So much great information. Delivered with obvious passion for teaching. Unexpected but valuable insights (3D Printing). Thank you!

By Siddharth B

Aug 31, 2015

This is a very well put together and engaging MOOC. Highly recommended for anyone wanting to know a little more about digital marketing.

By Sofia P

Aug 6, 2021

Excellent lectures with variety of cases and examples. Also, a lot of opportunities to practice the knowledge gained through assignments

By Tanakit J

Jul 16, 2021

This course is really useful and educated! I can learn digital marketing happily although I didn't have experience of marketing before.

By Tala Q

May 3, 2021

He enjoyed and benefited a lot from the course

I thank all those in charge of this course

It was the best online course I registered for

By Pranav v

Jan 7, 2021

Its worth Learning digital Marketing Course from Coursera as it Provides great knowledge and makes the course easy to learn and practice

By Adriana Q G

Nov 27, 2020

Excellent and very easy tutorials and reading material. Great way to start learning and developing digital marketing tools and concepts!

By Mohammed Y

Sep 27, 2020

Excellent one. Motivated to take up the next one. Coursera has supported me to shift my career positively in the current time of crisis.

By Jerron H

Sep 1, 2020

Very well demonstrated and easily brought across. I've gotten new insight on marketing and the impact of this digital world to business.

By Saihita S A

Jul 6, 2020

had a great experience...the teaching helped alot .Sir you did a really great job in teaching and making us understand about marketting.

By Akash B

Jul 2, 2020

I must say that I had learnt a couple of new terms and the way they have been used by the company in this digital technology era. Thanks

By Kae L

May 26, 2020

Great course! I learned a lot of new concepts. This is a great refresher for both experienced and also beginner Marketing professionals.

By Albert W A

Sep 27, 2017

This course is great for all persons interested in a career in Marketing as it provides a deep insight of the new Paradigm in marketing.

By Abhishek C

Apr 19, 2017

A good course to understand the fundamental change which is happening in the field of Marketing and communications. A must for Beginners

By Olesya A

Mar 1, 2016

Taking this course is all about fun. The professor tells about the cutting edge technologies in a digital world. I found it fascinating.

By Sebino F

Jan 6, 2022

Exceptional Course designed by Uni of Illinois, explains each concept with perfect business examples. Thankyou Gies school of business.

By Shintya G

Dec 24, 2021

the lecturer and the material was incredible. I can understand and follow the instruction and material easily. I think this is worth it

By Laura G

Apr 14, 2021

Excelente curso ! Aborda todos los puntos claves de las 4P del marketing con ejemplos muy actualizados y didácticos. Muy recomendable !

By Bayarsaikhan O

Feb 23, 2021

The course was very interesting and useful. I am glad that i have gained knowledge in Marketing in the Digital world and digital tools.

By DANIELA M R

Aug 26, 2020

Es un curso muy bien hecho, yo no tenía mucho conocimiento previo y nunca tuve problema para entender los conceptos. Lo disfrute mucho.

By Prachi K

Jul 9, 2020

The instructor is one of the best for marketing courses. Makes the lectures highly interesting with numerous examples and case studies.

By Meiliani

Jun 30, 2020

Thank you so much. By taking this course, I updated my knowledge about digital marketing and giving me ideas to perform better at work.

By Deepto R

Jun 25, 2020

I was a nice experience, I learned so many new concepts from this course. Thanks to the Instructor and also the University of Illinois.