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Learner Reviews & Feedback for Digital Media and Marketing Strategies by University of Illinois Urbana-Champaign

4.6
stars
3,125 ratings

About the Course

The proliferation of digital technology gives businesses an unprecedented and diverse new set of tools to reach, engage, monitor, and respond
to consumers. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following
“Digital Media and Marketing Principles,” this course aims to give you a deeper understanding of core processes of planning a digital marketing
campaign and the role of various digital channels in integrated marketing communication. You will be able to: - Adopt a holistic and integrated
approach to digital marketing planning - Develop a purposeful content marketing strategy to achieve your business and mark...
...

Top reviews

GC

Dec 20, 2020

great course gave a whole new insight on this part of the course I will highly recommend to others . the instructor teach it very clearly and the examples are really applicable. Learned a lot from it!

DF

Jul 4, 2022

The case study make me practice: combine the strategic , analytical, creative and critical thinking. The interviews with an expert every week gain insigth and how they implement for business practice.

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651 - 675 of 743 Reviews for Digital Media and Marketing Strategies

By Amrita Y

Mar 31, 2023

great learning experience

By Adil K G

Apr 19, 2020

Loved the assignments!

By Sadik A

Apr 7, 2023

THIS IS VERY USEFULL

By yingrui h

Jun 3, 2019

structural and clear

By PHẠM T T

Feb 25, 2025

Very useful course.

By Aya A

Jun 15, 2024

amazing explanation

By Anuradha V P

Jun 10, 2024

Good and excellent

By NIGAR F

May 26, 2021

exceptionally good

By Andrei B

Aug 25, 2021

Thats a good one!

By 남킬샷

Aug 24, 2021

It's good for me.

By Michael H

Mar 8, 2021

Excellent course!

By Gunjan R

Aug 12, 2020

VERY NICE COURSE.

By passant h

Jun 5, 2023

excellent course

By Deisy V S

Aug 19, 2021

A great course!

By Shriram I

Jun 11, 2021

Excellent course

By Gurugubelli V

Mar 30, 2021

Excellent course

By Ismaila M

Nov 4, 2022

very chalenging

By Raphael V S

Feb 16, 2024

Amazing course

By Bilgin A

Jan 2, 2023

thanks for all

By SNEHA R N

May 9, 2022

supperb course

By Shubham D

Jan 22, 2020

awesome course

By KAREN K

May 25, 2023

Great course!

By Ana M V B

Mar 8, 2021

Great course!

By Lu L T L ( D

Sep 23, 2024

good program

By sejal p

Aug 6, 2023

nice content