Chevron Left
Back to Product Management: An Introduction

Learner Reviews & Feedback for Product Management: An Introduction by IBM

4.6
stars
438 ratings

About the Course

In today’s fast-changing global market, companies need skilled product managers to develop breakthrough products or to expand their existing offerings. By the end of this course, you will understand what a product manager does in their role and the skills you need to become one. This introductory course is a valuable investment for those looking to start a career in product management. Learn key product management concepts such as the product lifecycle, personas, value creation, and SWOT analysis. Gain an understanding of the job opportunities in product management and the industry-standard Guide to the Product Management Body of Knowledge, ProdBoK®. The hands-on labs provide opportunities to investigate product management in simulated real-world settings. You’ll hear from industry experts discussing their points of view, so you learn about their first-hand experiences. This course is the first in a series of courses, which, once completed, will earn you the IBM Product Management Professional Certificate. Anyone can take this beginner-level course, which does not require any prior Product Management skills or background....

Top reviews

DT

Sep 24, 2024

Rightly articulated and well structured covering all that is needed for an introduction. I highly recommend this course for anyone looking to gain a solid foundation in Product Management.

DP

Jul 23, 2024

This was a great entrance into product management! Very good structure and well thought out. I liked the mix between videos, real world expert field feedback, and exercises.

Filter by:

1 - 25 of 72 Reviews for Product Management: An Introduction

By Lexie H

Jun 18, 2024

A beginner course for intermediate experience it seems! This course was hard to get through due to the setup and execution. While it provides really great information for someone like me who has no knowledge or experience with Product Management, I don't think it is truly for beginners. The voice for the videos is very hard to listen to and I kept falling asleep and then the assignments left me out in open water without a paddle. You are given an assignment, but there is no "answer" or "example to compare it to, there is no grading of the assignment to know if you are on the right track or doing it correctly so it seems they are more for intermediate learners rather than the newbie beginners. This I feel like is the biggest issue. I did the assignments but can't tell you that I have even the faintest clue if I am doing it correctly. I would love to see this fixed and come back to do it over. Really would not recommend this course for this reason but otherwise I found the feedback and the expert opinions nice.

By T. R

Jan 10, 2024

Unfortunaly the titel of the course and the certificate doesn´t match.

By Bonginkosi B

Jun 9, 2024

This a an easy to understand course into learning Product Management. It breaks down fundamental step by step product management processes.

By s

Jul 17, 2024

excellent course, very innovative and immersive. Examples are good and expert talk on every topic gives real insight into those topics

By Abishek S

Jul 27, 2024

The course is really helpful to know the fundamentals of Product Management and Product Manager’s roles and responsibilities. Especially it was great that they have provided the Expert Opinions in this course. This course covers the basic concepts and have the opinions and suggestions from Product Managers, SME’s who are working in industry. Thank you IBM and Coursera for providing this course with detailed explaination of concepts.

By Melani J

Aug 22, 2024

The course is great to discover what is product management, its complexity and benefits in and for a company. The different modules cover theoretic concepts like product development, value creation and gives an understanding of the approaches, methods and overall structure of product management department. I think it gives the very basic and if you have a business background, topics might be redundant.

By Lisa B

Apr 19, 2024

Really good introduction to Prod Mgmt and the expert views in particular were so helpful - an inspired addition to a course like this. Getting access to advice from experienced professionals is difficult so that really made a huge extra contribution to my learning in a very practical way. Thank you :)

By Cleora A

Sep 26, 2024

A tremendous amount of information was shared in regards to the expected role and task of a product manager daily routines, and I'm still interested in partaking of the material. That says a lot; great job of explaining the content.

By Dilip K T

Sep 25, 2024

Rightly articulated and well structured covering all that is needed for an introduction. I highly recommend this course for anyone looking to gain a solid foundation in Product Management.

By Juan M A M

Jun 5, 2024

Ha sido excelente, una programación excelente, las explicaciones, el material, hay que resaltar la experiencia que aportan los expertos al curso. ¡¡¡Lo recomiendo se aprende mucho...!!!

By Dan P

Jul 24, 2024

This was a great entrance into product management! Very good structure and well thought out. I liked the mix between videos, real world expert field feedback, and exercises.

By Kozimjon Y

Oct 7, 2024

Самая интересная часть курса, которая мне понравилась больше всего, — это создание Персоны, и очень интересен был опыт экспертов по жизненному циклу проекта.

By Pit C

Sep 26, 2024

Buen curso y buenas explicaciones. Sumé información sobre lo que venía investigando y a donde apunto profesionalmente.

By Nadeem H

Oct 4, 2024

The course is quick and gives maximum knowledge, Expert view point gives you real understanding of a Product Manager

By Shiva P B G S

May 31, 2024

The learning experience was great, and the contents are tailored as per the industry requirements.

By Dan V

Aug 23, 2024

Great foundation course for product management. Efficiently designed and effectively delivered.

By Mohtashim K

Jul 29, 2024

It was very informative and skills developing course , really enjoy all the labs and exercise

By Rohit P

Oct 9, 2024

this course is very knowledgable and covers the fundamental concept with ease of learning

By Daniel S

Aug 26, 2024

It defines the baseline for PM's work, adding a bit of real life examples along the way

By Calvin L

Nov 10, 2024

This course was a great introduction to the field of Product Management!

By Savita G

Oct 25, 2024

Excellent way of presenting precise contents and educating in right way

By mike c

Sep 2, 2024

Great intro with good explanations of the nature of things to expect

By Bob M

Jun 13, 2024

Good introduction and refresher course for Product Management.

By Janny L C Q

Apr 10, 2024

I really love it, the information was so great and important

By Manuel J

Jun 11, 2024

Gets you a good overview what product management is about