Descriptive vs. Inferential Statistics: What’s the Difference?
November 7, 2024
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This course is part of Survey Data Collection and Analytics Specialization
Instructors: Frederick Conrad, Ph.D.
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Understand the basic elements of designing and evaluating questionnaires
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This course will cover the basic elements of designing and evaluating questionnaires. We will review the process of responding to questions, challenges and options for asking questions about behavioral frequencies, practical techniques for evaluating questions, mode specific questionnaire characteristics, and review methods of standardized and conversational interviewing.
Introduction; Different types of questions, Measurement error in questions: Bias and variance; Standardized and conversational interviewing; From specifying a concept to asking questions
6 videos7 readings1 assignment
Comprehension; Retrieval; Judgment; Response
4 videos3 readings1 assignment
Facts and quasi facts; Memory and recall; Asking sensitive questions; Mode, privacy and confidentiality
8 videos4 readings1 assignment
Context effects in attitude questions; Use of different scales; Offering don’t know options; Response order effects
7 videos3 readings1 assignment
Expert reviews and focus groups; Cognitive interviews; Behavior coding; Quantitative techniques
5 videos3 readings1 assignment
The questionnaire from start to finish; Things to put at the end; Mode Choice: Implementations for layout; Self-administered questionnaires
6 videos4 readings1 assignment
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
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456 reviews
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Reviewed on Nov 23, 2020
Very technical but easy to follow, and great evidence offered to give the rationale for the guidance on best practices.
Reviewed on Apr 25, 2019
Este curso me genero habilidades importantes para el desempeño de mi trabajo
Reviewed on Jan 16, 2016
An excellent course that covers the fundamental concepts for survey design and administration. The content was well structured and presentations and study material was rich and comprehensive.
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