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Driving business towards the Sustainable Development Goals
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Erasmus University Rotterdam

Driving business towards the Sustainable Development Goals

Michaéla Schippers
Erik van Raaij
Mallory Flowers

Instructors: Michaéla Schippers

Instructors

Instructor ratings

We asked all learners to give feedback on our instructors based on the quality of their teaching style.

4.8 (495 ratings)
Michaéla Schippers
Michaéla Schippers
Erasmus University Rotterdam
1 Course•57,104 learners
Erik van Raaij
Erik van Raaij
Erasmus University Rotterdam
1 Course•57,104 learners
Mallory Flowers
Mallory Flowers
Erasmus University Rotterdam
1 Course•57,104 learners
Steve Kennedy
Steve Kennedy
Erasmus University Rotterdam
4 Courses•137,433 learners
Heleen Tiemersma
Heleen Tiemersma
Erasmus University Rotterdam
1 Course•57,104 learners
Dirk Schoenmaker
Dirk Schoenmaker
Erasmus University Rotterdam
4 Courses•120,056 learners
René de Koster
René de Koster
Erasmus University Rotterdam
1 Course•57,104 learners
Ying Zhang
Ying Zhang
Erasmus University Rotterdam
1 Course•57,104 learners
Ferdinand Jaspers
Ferdinand Jaspers
Erasmus University Rotterdam
2 Courses•57,499 learners
Anne-Kathrin Klesse
Anne-Kathrin Klesse
Erasmus University Rotterdam
1 Course•57,104 learners
Cees van Dam
Cees van Dam
Erasmus University Rotterdam
1 Course•57,104 learners
Dianne Bevelander
Dianne Bevelander
Erasmus University Rotterdam
1 Course•57,104 learners
Marieke de Wal
Marieke de Wal
Erasmus University Rotterdam
1 Course•57,104 learners
Steef van de Velde
Steef van de Velde
Erasmus University Rotterdam
1 Course•57,104 learners
Frank Wijen
Frank Wijen
Erasmus University Rotterdam
1 Course•57,104 learners
Eva Rood
Eva Rood
Erasmus University Rotterdam
2 Courses•119,388 learners
Marta Szymanowska
Marta Szymanowska
Erasmus University Rotterdam
1 Course•57,104 learners
Rob van Tulder
Rob van Tulder
Erasmus University Rotterdam
5 Courses•210,643 learners
Tobias Brandt
Tobias Brandt
Erasmus University Rotterdam
1 Course•57,104 learners
Amanda Williams
Amanda Williams
Erasmus University Rotterdam
1 Course•57,104 learners
Yashar Ghiassi-Farrokhfal
Yashar Ghiassi-Farrokhfal
Erasmus University Rotterdam
1 Course•57,104 learners

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7 modules
Gain insight into a topic and learn the fundamentals.
4.8

(1,535 reviews)

Beginner level

Recommended experience

Recommended experience

Beginner level

Course is open to anyone interested in business and the Sustainable Development Goals

Flexible schedule
Approx. 15 hours
Learn at your own pace
99%
Most learners liked this course

7 modules
Gain insight into a topic and learn the fundamentals.
4.8

(1,535 reviews)

Beginner level

Recommended experience

Recommended experience

Beginner level

Course is open to anyone interested in business and the Sustainable Development Goals

Flexible schedule
Approx. 15 hours
Learn at your own pace
99%
Most learners liked this course
  • About
  • Modules
  • Recommendations
  • Testimonials
  • Reviews

What you'll learn

  • Know what the SDGs are, why they are important and how each individual can be an agent for positive change in the world

  • Develop a positive, critical, aware and courageous attitude towards the SDGs

  • Be able to identify interconnectedness of the SDGs and the challenges behind solving them

  • Understand the role of business in the transition to sustainable development to create a prosperous future for all

Skills you'll gain

  • Corporate Sustainability
  • Goal Setting
  • Business Transformation
  • Business Ethics
  • Collaboration
  • Socioeconomics
  • Environmental Issue
  • Systems Thinking
  • Strategic Partnership
  • Business Strategy
  • Environmental Social And Corporate Governance (ESG)
  • Innovation
  • Economic Development

Details to know

Shareable certificate

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Assessments

11 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

Learn more about Coursera for Business
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There are 7 modules in this course

Extreme weather events, wars, famine and environmental destruction are just a few of the wicked problems faced by humanity.

That’s why in 2015 the United Nations adopted the 2030 Agenda for Sustainable Development. This agenda includes 17 Sustainable Development Goals (SDGs) that target the big challenges such as how to eliminate poverty, how to protect the environment and how to bring about peace. Every member state committed to achieving these goals by 2030. What can businesses do to counter climate change and create a sustainable business culture? Why is this relevant for business anyway? Explore how business can contribute to a better future for people AND the planet without giving up profits. This course has been developed by Rotterdam School of Management at Erasmus University (RSM). It focuses on the role of businesses in achieving the SDGs. You will gain insights from leaders of international companies and academics in business and management who will guide you through the issue of how businesses can contribute to the SDGs. The course received a 'MOOC Award of Excellence' by the Sustainable Development Solutions Network and the SDG Academy in September 2019 (https://www.unsdsn.org/2019-sdsn-awards-of-excellence-winners-announced) After completing this course you will: • know what the SDGs are, why they are important and how each individual can be an agent for positive change in the world; • understand the role of business in the transition to sustainable development to create a prosperous future for all; • be able to identify interconnectedness of the SDGs and the challenges behind solving them; • know how management insights can contribute to the SDGs; • be able to evaluate the effectiveness of current business strategies in contributing to the SDGs; • develop a positive, critical, aware and courageous attitude towards the SDGs. The course consists of seven units, each focusing on several aspects of sustainable development and taking one week to complete. You will study by watching videos, reading literature and by engaging in other activities such as weekly challenges. Assignments will consist of quizzes, discussions with your fellow students, and challenges to implement in your daily life. Are you ready to find out how you can be an agent for positive change? Register now!

Welcome to this MOOC 'Driving business towards the Sustainable Development Goals'. We are excited that you are joining us to explore how business can contribute to a better future for people and planet, and how you can start contributing today. First, explore the course overview so you have a better understanding of the resources, materials and assessments that lie ahead. We hope you enjoy the course. Let’s get started!

What's included

5 videos4 readings1 assignment3 discussion prompts

5 videos•Total 19 minutes
  • Welcome, general introduction to the MOOC and practicalities (Lauren Verheijen)•4 minutes•Preview module
  • A Systematic Hierarchy of the SDGs and the MOOC structure (Lauren Verheijen)•3 minutes
  • Sustainable development: a wicked opportunity for business? (Professor Rob van Tulder)•7 minutes
  • Positive change starts with I WILL – the hummingbird (Eva Rood)•3 minutes
  • Summary of Week 1 (Lauren Verheijen)•0 minutes
4 readings•Total 34 minutes
  • Week 1: Introduction to the Sustainable Development Goals•1 minute
  • Introduction to the Hummingbird Challenges•2 minutes
  • Hummingbird Challenge 1: Calculate your footprint•30 minutes
  • Recommended readings and learning materials•1 minute
1 assignment•Total 10 minutes
  • What do you know about the SDGs?•10 minutes
3 discussion prompts•Total 30 minutes
  • Your footprint•5 minutes
  • Introduce yourself•10 minutes
  • Your own learning goals•15 minutes

This week focuses on the SDGs that are most related to our planet and the biosphere. We will explore what companies can do to halt, reverse or mitigate climate change, and protect life on land and below water.

What's included

13 videos4 readings2 assignments1 discussion prompt

13 videos•Total 66 minutes
  • Introduction to the Biosphere SDGs, with a focus on SDG 13 (Lauren Verheijen)•2 minutes•Preview module
  • The business case for Climate Action (Dr Steve Kennedy)•6 minutes
  • Floor covering company learns from nature to bring positive change (Geanne van Arkel, Interface)•4 minutes
  • Life below Water (SDG 14) and Life on Land (SDG 15) (Lauren Verheijen)•1 minute
  • How business can mitigate externalities that impact oceans and contribute to SDG 14: Life below Water (Dr Mallory Flowers)•5 minutes
  • The WWF/Rabobank partnership to work towards sustainable salmon production in Chile (Brenda de Swart, Cristina Torres and other stakeholders involved, WWF and Rabobank Chile).•11 minutes
  • How to design and enforce effective sustainability standards to contribute to SDG 15: Life on Land (Dr Frank Wijen)•7 minutes
  • The B Corps Assessment for companies that balance purpose and profit (Marcello Palazzi, B Corporations)•10 minutes
  • How business schools can contribute to ecosystem restoration (Willem Ferwerda, Commonland)•3 minutes
  • Clean Water and Sanitation – SDG 6 (Lauren Verheijen)•1 minute
  • How the finance industry can drive sustainable solutions (Professor Dirk Schoenmaker)•5 minutes
  • Achieving responsible long-term returns with global investments (Frank Roeters van Lennep, PGGM)•5 minutes
  • Summary of Week 2 (Lauren Verheijen)•0 minutes
4 readings•Total 47 minutes
  • Introduction to the Biosphere•1 minute
  • Hummingbird Challenge 2: Reduce your footprint•30 minutes
  • Challenges related to water•15 minutes
  • Recommended readings and learning materials•1 minute
2 assignments•Total 25 minutes
  • What do you know about SDGs 6, 13, 14, and 15?•10 minutes
  • What is the progress on SDG 15?•15 minutes
1 discussion prompt•Total 10 minutes
  • The plastic challenge•10 minutes

This week is the first of two weeks dedicated to those SDGs that relate to Society. We introduce societal challenges such as hunger and poverty, and we look at new business models for healthcare and the transition to sustainable energy.

What's included

13 videos3 readings1 assignment2 discussion prompts

13 videos•Total 60 minutes
  • Introduction to Society I (Lauren Verheijen)•1 minute•Preview module
  • Sustainable development begins with respecting human rights (Professor Cees van Dam)•5 minutes
  • How can businesses contribute to human rights and to SDG 1: No Poverty? (Heleen Tiemersma)•5 minutes
  • Tony’s Chocolonely, working towards a slave-free chocolate industry and contributing to SDG 1: No Poverty (Arjen Boekhold)•6 minutes
  • SDG 2: Zero Hunger and SDG 3: Good Health and Well-being for People (Lauren Verheijen)•1 minute
  • The role of finance in meeting SDG 2: Zero Hunger (Dr Marta Szymanowska)•6 minutes
  • Driving sustainable development and tackling SDG 2: Zero Hunger through finance – FMO the Dutch Development Bank (Pieternel Boogaard, Joanita Wartemberg, and Toghrul Khalilli)•7 minutes
  • How value-based healthcare contributes to SDG 3: Good Health and Well-being for People (Professor Erik van Raaij)•6 minutes
  • A business case for value-based care of patients with Type 1 diabetes (Dr Henk-Jan Aanstoot, Diabeter)•5 minutes
  • Introducing SDG 7: Affordable and Clean Energy (Lauren Verheijen)•1 minute
  • Reaching SDG 7: Affordable and Clean Energy (Dr Yashar Ghiassi-Farrokhfal)•5 minutes
  • How the Port of Rotterdam is contributing to SDG 7: Affordable and Clean Energy (Caroline Kroes)•6 minutes
  • Summary of Week 3 (Lauren Verheijen)•1 minute
3 readings•Total 47 minutes
  • Introduction to Society I•1 minute
  • Hummingbird Challenge 3: Who made your clothes?•45 minutes
  • Recommended readings and learning materials•1 minute
1 assignment•Total 10 minutes
  • What do you know about SDGs 1, 2, 3, and 7?•10 minutes
2 discussion prompts•Total 25 minutes
  • Your own clothes•10 minutes
  • Connections between SDG 1 and SDG 2•15 minutes

This week is about the remaining SDGs related to society. We look at cities, education, and tackling inequality. We examine sustainable city transportation networks and how social entrepreneurship can support education that promotes employment for everyone. We also talk about the interconnectedness of the SDGs.

What's included

9 videos4 readings2 assignments2 discussion prompts

9 videos•Total 36 minutes
  • Introduction to Society II (Lauren Verheijen)•1 minute•Preview module
  • SDG 11: Sustainable Cities and Communities (Dr Tobias Brandt)•5 minutes
  • Interconnectedness of SDGs 4, 5, 10 (Lauren Verheijen)•1 minute
  • How business can contribute to education and equality (Assistant Professor Samer Abdelnour and Theodor Cătăniciu, Restart Network)•8 minutes
  • Introducing goal setting at RSM (Lauren Verheijen)•1 minute
  • Reducing inequality through goal setting (Professor Michaéla Schippers)•4 minutes
  • Goal setting to keep students at university and reduce inequality (Professor Steef van de Velde)•4 minutes
  • Tackling gender inequality (Professor Dianne Bevelander)•7 minutes
  • Summary of Week 4 (Lauren Verheijen)•0 minutes
4 readings•Total 52 minutes
  • Introduction to Society II•1 minute
  • Your I WILL statement•20 minutes
  • Hummingbird challenge 4: Implicit associations•30 minutes
  • Recommended readings and learning materials•1 minute
2 assignments•Total 40 minutes
  • Case study: Sustainable transportation by bike sharing•30 minutes
  • What do you know about SDGs 4, 5, 10, and 11?•10 minutes
2 discussion prompts•Total 25 minutes
  • Applying bicycle-sharing to other sharing platforms•15 minutes
  • Your implicit associations•10 minutes

In this week, we will explore the SDGs related to the economy. We will explore business contribution to SDGs 8, 9 and 12 and find out why decent work conditions, innovation and infrastructure, and sustainable consumption and production are so important. The key question is how businesses can be (both socially as well as economically) profitable in the long run while respecting planetary boundaries and human rights.

What's included

11 videos4 readings1 assignment1 discussion prompt

11 videos•Total 53 minutes
  • Introduction to Economy (Lauren Verheijen)•1 minute•Preview module
  • How workplace safety contributes to SDG 8 (Professor René de Koster)•7 minutes
  • How CEVA maintains a culture of workplace safety (Bart Beeks)•6 minutes
  • Innovation towards balanced development (Dr Ying Zhang)•6 minutes
  • Working towards Sustainable Urban Deltas (Meiny Prins, Priva)•5 minutes
  • Introduction to SDG 12: Responsible Consumption and Production (Lauren Verheijen)•1 minute
  • Developing entrepreneurial business culture to improve sustainability (Dr Ferdinand Jaspers)•4 minutes
  • Shifting to a circular economy to support SDG 12 (Harald Tepper, Philips)•7 minutes
  • Changing consumers’ consumption choices through language (Dr Anne-Kathrin Klesse)•4 minutes
  • Using communication to make consumption more sustainable (Michaël Wilde, Eosta)•5 minutes
  • Summary of Week 5 (Lauren Verheijen)•0 minutes
4 readings•Total 47 minutes
  • Introduction to Economy•1 minute
  • Your power as a consumer•15 minutes
  • Hummingbird Challenge 5: Tracing the source of your lunch•30 minutes
  • Recommended readings and learning materials•1 minute
1 assignment•Total 10 minutes
  • What do you know about SDGs 8, 9, and 12?•10 minutes
1 discussion prompt•Total 5 minutes
  • Rethink, Refuse, Reuse, Repair, Reduce and Recycle•5 minutes

The SDGs cannot be achieved by a single individual or organization. In this module we will explore how companies, governments, non-profit organizations and individuals can develop partnerships to achieve peace and prosperity for all.

What's included

7 videos4 readings1 assignment1 discussion prompt

7 videos•Total 29 minutes
  • Introduction to the partnership week and SDG 17 (Lauren Verheijen)•0 minutes•Preview module
  • How can we develop effective, cross-sector partnerships? (Marieke de Wal)•4 minutes
  • Succesful partnerships for the goals in practice (Ricardo Bosshard, WWF Chile)•6 minutes
  • Introduction to SDG 16: Peace, Justice and Strong Institutions (Lauren Verheijen)•0 minutes
  • The business case for ensuring safety and security (Professor Gabriele Jacobs)•7 minutes
  • Three experts describe the changes and challenges in safety and security (Adriaan van Dorp, ABN AMRO; Dieter Schuermann, Ministry of Interior and Klaus Stullenberg, private security sector)•7 minutes
  • Summary of Week 6 (Lauren Verheijen)•1 minute
4 readings•Total 77 minutes
  • Introduction to Partnerships•1 minute
  • Corporate involvement in the SDGs•30 minutes
  • Hummingbird Challenge 6: Collaborations and Partnerships•45 minutes
  • Recommended readings and learning materials•1 minute
1 assignment•Total 10 minutes
  • What do you know about SDGs 16 and 17?•10 minutes
1 discussion prompt•Total 10 minutes
  • A call for collaboration•10 minutes

The last week of this MOOC will focus on the interconnectedness of the SDGs. None of the SDGs can be achieved by themselves or in isolation. This week, we will explore how the SDGs are interconnected and how synergies and trade-offs work.

What's included

5 videos6 readings3 assignments2 discussion prompts

5 videos•Total 17 minutes
  • Introduction to Week 7: Systems thinking (Lauren Verheijen)•1 minute•Preview module
  • Understanding the synergies and trade-offs of the SDGs (Dr Amanda Williams)•4 minutes
  • The SDGs as a blueprint for fulfilling a business purpose (Bob Collymore, CEO Safaricom Plc)•8 minutes
  • Whatever happened to the forest? (Eva Rood)•2 minutes
  • Conclusion of the MOOC (Lauren Verheijen)•1 minute
6 readings•Total 48 minutes
  • Introduction to Systems thinking•1 minute
  • The SDGs in business strategies•1 minute
  • Hummingbird Challenge 7: Map a system and intervene•30 minutes
  • Evaluation of the MOOC•10 minutes
  • Get your Positive Change Ambassador badge!•5 minutes
  • Recommended readings and learning materials•1 minute
3 assignments•Total 55 minutes
  • Synergies and Trade-offs•30 minutes
  • Reflect on your learning goals•15 minutes
  • What will be your next steps?•10 minutes
2 discussion prompts•Total 25 minutes
  • Synergies and Trade-offs: Interactions•15 minutes
  • System mapping•10 minutes

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Instructors

Instructor ratings

Instructor ratings

We asked all learners to give feedback on our instructors based on the quality of their teaching style.

4.8 (495 ratings)
Michaéla Schippers
Michaéla Schippers
Erasmus University Rotterdam
1 Course•57,104 learners
Erik van Raaij
Erik van Raaij
Erasmus University Rotterdam
1 Course•57,104 learners
Mallory Flowers
Mallory Flowers
Erasmus University Rotterdam
1 Course•57,104 learners

Instructors

Instructor ratings

We asked all learners to give feedback on our instructors based on the quality of their teaching style.

4.8 (495 ratings)
Michaéla Schippers
Michaéla Schippers
Erasmus University Rotterdam
1 Course•57,104 learners
Erik van Raaij
Erik van Raaij
Erasmus University Rotterdam
1 Course•57,104 learners
Mallory Flowers
Mallory Flowers
Erasmus University Rotterdam
1 Course•57,104 learners
Steve Kennedy
Steve Kennedy
Erasmus University Rotterdam
4 Courses•137,433 learners
Heleen Tiemersma
Heleen Tiemersma
Erasmus University Rotterdam
1 Course•57,104 learners
Dirk Schoenmaker
Dirk Schoenmaker
Erasmus University Rotterdam
4 Courses•120,056 learners
René de Koster
René de Koster
Erasmus University Rotterdam
1 Course•57,104 learners
Ying Zhang
Ying Zhang
Erasmus University Rotterdam
1 Course•57,104 learners
Ferdinand Jaspers
Ferdinand Jaspers
Erasmus University Rotterdam
2 Courses•57,499 learners
Anne-Kathrin Klesse
Anne-Kathrin Klesse
Erasmus University Rotterdam
1 Course•57,104 learners
Cees van Dam
Cees van Dam
Erasmus University Rotterdam
1 Course•57,104 learners
Dianne Bevelander
Dianne Bevelander
Erasmus University Rotterdam
1 Course•57,104 learners
Marieke de Wal
Marieke de Wal
Erasmus University Rotterdam
1 Course•57,104 learners
Steef van de Velde
Steef van de Velde
Erasmus University Rotterdam
1 Course•57,104 learners
Frank Wijen
Frank Wijen
Erasmus University Rotterdam
1 Course•57,104 learners
Eva Rood
Eva Rood
Erasmus University Rotterdam
2 Courses•119,388 learners
Marta Szymanowska
Marta Szymanowska
Erasmus University Rotterdam
1 Course•57,104 learners
Rob van Tulder
Rob van Tulder
Erasmus University Rotterdam
5 Courses•210,643 learners
Tobias Brandt
Tobias Brandt
Erasmus University Rotterdam
1 Course•57,104 learners
Amanda Williams
Amanda Williams
Erasmus University Rotterdam
1 Course•57,104 learners
Yashar Ghiassi-Farrokhfal
Yashar Ghiassi-Farrokhfal
Erasmus University Rotterdam
1 Course•57,104 learners

Offered by

Erasmus University Rotterdam

Offered by

Erasmus University Rotterdam

Erasmus University: a top-100 ranked international research university based in Rotterdam, the Netherlands. Our academic teaching and research focuses on four areas: health, wealth, culture and governance. Erasmus University Rotterdam: make it happen.

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I like the topics on various subjects. The story of the hummingbird was particularly meaningful. I have understood the planetary boundaries beyond the basic definition.

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appriciate you for preparing this course and making me aware of such important subject. as you advised i will try my best even very small just like humming bird.

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Reviewed on Sep 7, 2020

Very well designed. The content is very well structured and taught. Variety of people teaching their topics and short videos help in focusing and learning to the optimum

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