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Learner Reviews & Feedback for Social Media Management by Meta

4.9
stars
5,303 ratings

About the Course

This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world application of your skills through a content management project. By the end of this course, you will be able to: • Establish and manage a social media presence • Create a Facebook business page and an Instagram account for business • Understand how and why to create content for social media • Create a brand, tone, and voice for a social media presence • Manage a content calendar for your social media presence • Evaluate the performance of your content on social media to iterate and optimize the performance • Create a content calendar for your social media presence • Manage social media content using real world data This course is intended for people who want to learn how to create and manage a business presence on social media, including creating content, interacting and engaging with customers on social media and evaluating the results of different posts. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners already completed course 1 (Introduction to Social Media Marketing) in this program....

Top reviews

MY

Oct 15, 2023

The lecturer is very good at articulating the subject matter as well as the team made visually attractive content. I recommend everyone to take this course since the course gives you practical skills.

FF

Jan 23, 2021

Iam really happy I chose social media marketing as my course.they have very unique way of teaching and now I'm aware of so many different ways and tricks to grow on a business page. Thank you so much❤

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51 - 75 of 1,501 Reviews for Social Media Management

By Babette

Mar 15, 2021

Excellent insights on staying on brand while managing social media for a business. I found the content calendar section challenging but really have come to appreciate how it helps the overall strategy to utilize social media platforms to the fullest and utilizing the best practices giving relevant and valuable content.

I really learned a lot in this course and it is helping tremendously already with the work I do in the social media marketing/management field.

By mohamedou a

Sep 14, 2021

The instructor (Anke) is just amazing. Very methodological, very organized. I really congratulate you on this very amazing design that you do for the courses. You love this, and we love you for uncovering the secrets of this field. I recommend this course to anyone who wants a course that combines both the theoretical knowledge and practical tips about social media marketing. Particularly, when the focus point is Facebook or Instagram as the channel.

By Caroline C

Nov 7, 2023

Taking this course taught me the basics of establishing social media presence by knowing the platforms, optimizing bio, creating a strong brand, making posts with key elements on appropriate social media platforms, creating a content calendar, managing content, and evaluating the performance of content on social media. I can say that this course is a must for everyone who wants to establish social media presence, either for personal or business use.

By CARLOS V R G

Aug 27, 2022

Excelente curso para aplicar a nuestros emprendimientos.

Herramientas para crear nuestra presencia en las redes sociales , la manera de hacerlo y monitorearlo.

No tenía experiencia en la creación de contenido ni cómo conectar con la audiencia.

Este curso ha sido creado para estudiarlo a nuestro ritmo, con presentaciones sencillas y amenas.

La instructora presentó los contenidos de forma clara y directa con material de muy alto valor.

By Joaquina C

Jan 13, 2023

I'm very happy to finish, it was very challenging. I had to translate the tests and table to be able to answer, uff! Thanks to Facebook, Cousera. Anke, with a fantastic didactic. the course was demanding, content and practical to give the necessary competence for brand management and social networks. Thank you! I'm on my way to being a great social media marketing professional. I will continue with the other courses.

By Sebastian L M

Feb 23, 2021

I really liked this course, I found that the practical part with the final calendar was quite difficult but very interesting and significantly helped me to learn more about content organization. (Spanish: Realmente me gusto este curso, encontre que la parte practica con el calendario final fue bastante dificil pero muy interesante y significativamente me ayudo a aprender mas sobre la organizacion de contenidos.)

By OLANREWAJU O

Jul 19, 2023

IIt's being a worthwhile experience learning the prerequisite skills for content development strategy as a social media manager. The learning resources are very useful and have open my mind to better understand on how to best position my content post, in other get best results for my project. Sincerely appreciate the offer to learning this and I will make best use of my new knowledge skills. Thanks

By HuongPTNSS170527

Nov 5, 2024

This course has really given me a lot of useful knowledge and practical skills. The lecture content is presented clearly, easy to understand, and the practical exercises help me grasp the knowledge better. In addition, the documents and illustrative examples are very rich, helping me apply what I have learned to real work. I am very satisfied and will definitely recommend this course to my friends.

By Tisha J

Jul 20, 2022

I loved this course. I have taken other social media marketing courses before and have NEVER received this much info as I have in this course.

Everything was broken down into clear cut, understandable lessons. In speaking of lessons, I like the projects as they helped gather a greater understanding of the subject matter. I made my marketing plans as I went through the course.

By Christin S

Apr 23, 2022

Liked the roll out of information via videos and quizzes. The hands-on projects combined with peer reviews are excellent tools to apply and deepen the knowledge of what you just learned. This course covers a lot of territory and is a perfect launch pad for anyone who is not familiar with social media and the various platforms & best uses, and who wants to get up-to-speed fast.

By Anuraj D

Mar 17, 2021

Best Course Ever with full of practical Knowledge. I love this course really because this course gives me a clear understanding of Social Media Marketing and now I'm very confident to pursue my career as a social media marketer and I would like to thanks the Instructors and the Coursera team who puts all possible efforts to share this course with us. Thank you so much!!

By Abdirahman O

Dec 24, 2022

This course has been a great opportunity for me to learn about the latest strategies and best practices for managing social media accounts and campaigns. I am confident that the skills I have gained will help me excel in my career and positively impact the businesses and organizations I work with. Thank you, Coursera, for providing such a valuable learning experience!

By Asad U

Sep 18, 2023

Coursera's "Social Media Management" course is a five-star winner! It offers an excellent blend of theory and hands-on experience, with engaging instructors and practical assignments. The platform is user-friendly, and the certification is a valuable asset for your career. Highly recommended for anyone seeking expertise in social media management! ⭐⭐⭐⭐⭐

By Monica P B M

Nov 15, 2021

I really liked this course, the instructor was really nice and the tone of voice helped a lot to get motivated to continue with the course, I really loved that you not only learn, but also put everything on practice. I strongly recommend this course if you are interested in social media era and how to make a business grow and engage with the auidence.

By Armaghan A

Jul 7, 2022

Hi Miss Anke Audenaert,

Thanks for creating this specialization of Meta Social Media Marketing. I have done the second course of this specialization and i'm excited to learn more in this specialization. This specialization is very helpful for great marketing strategies. I truly appreciate the hard work of Anke Audenaert and her team.

Thanks....

By Jean D

Mar 24, 2021

Super love this course! It's clear, concise and the assignments are challenging but it really sharpens your understanding of the topic as well as practice doing the lessons yourself. I love learning from my peers' answers as well. This course made me more confident in my choices of creating contents and the calendar hack was so helpful!

By Francesca I

Mar 11, 2023

Thank you, Anke. Your ability to break down complex concepts and strategies into easily understandable terms was incredibly helpful. Your practical examples and real-world case studies helped me see how these concepts could be applied in real life, and your feedback on my assignments helped me improve my skills and confidence.

By Mohamad A A U

Dec 2, 2020

Social Media Management course has taught me a lot and enabled me to navigate between different social media platforms. It is informative, interesting and great for learners who have interest in developing skills and become well-informed about Facebook and Instagram. Materials are really interesting. Thanks for this course!

By EZINNE A

Feb 12, 2024

I am very excited to have learnt about how to effectively optimise social media especially by being brand conscious and creating suitable content calendar. I am also very thankful to have obtained a scholarship which enabled me to be certified. Thank you so much. ai looke forward to more opportunities to sharpen my skills.

By Katryl I

Nov 19, 2022

This course has helped me realize a lot of things relevant to the current role I am taking as a full-time social media marketing coordinator/strategist for a company. I gained new insights and perspectives on how to maximize and utilize the tools necessary to grow our company's brand and social media presence. Thank you.

By Wambazu E

Apr 18, 2021

Very insightful!! Most interesting part has been learning how to create a social media content calendar. For the little time i have been doing social media management on of my biggest challenges was brainstorming content to share but now i have a clear strategy on how to get engaging content. Thanks Coursera and facebook

By Muhammad I

Apr 4, 2022

absolutely awsome course and hands on exercises were also helpfull to learn but here is a request to APTLY that kindly provide notes with each videos of lecture as there were also some important notes provided with some particular video but not with all as reading something more profitable as well as watching videos

By Ingrid K

Apr 4, 2022

This course focuses on Facebook and Instagram data analytics. It moves at an easy to follow pace and all of the videos are very well done. I enjoyed learning at my own pace. I am able to use what I learned during this course to help a few people with their social media business pages. I'm excited to learn more!

By Wendy R

Apr 15, 2021

I enjoyed this course, it was practical teaching us how to create content for various Social Media Platforms. The course taught us to audit social media content as well as each Social Media Platform. The course taught us how to interpret data (or rather Insights) from various social media platforms.

By Charisse A G

Nov 6, 2022

Love this course! I learned A LOT... though I didn't get my certificate because I have no savings left, nevertheless, that was so cool! Soon, I'll be a Pro Social Media Marketer and Management. I'll try to enroll for a scholarship so I can have at least one certificate in other courses. Great job!