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Learner Reviews & Feedback for Sports Marketing by Northwestern University

4.7
stars
1,322 ratings

About the Course

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Top reviews

DS

Jul 13, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.

JJ

Jan 27, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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301 - 325 of 424 Reviews for Sports Marketing

By Daniela R

•

Sep 8, 2020

Good content.

By Karan M

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Apr 13, 2019

It was great!

By José A B

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Oct 5, 2023

Great course

By MANORANJAN P

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Jul 10, 2023

Great Course

By Ayan S

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Jun 8, 2021

Great Course

By PRINCE K

•

Apr 25, 2024

Very Useful

By Marcus B

•

Mar 23, 2023

Excelente!!

By Ankit R

•

Jul 15, 2022

good course

By Jonathan S

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Dec 16, 2021

Good Course

By Jamie L

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Aug 9, 2021

good course

By Daniela C

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Jul 6, 2021

It was fun!

By Daniel V

•

May 4, 2020

good course

By Bruno F

•

Aug 21, 2022

excellent

By alejandro b

•

Jun 18, 2020

me encantó

By Danish A K

•

Apr 27, 2020

Awesome!!!

By DIAZBOXING

•

Dec 28, 2023

Excelente

By Alexander R

•

Aug 19, 2023

excelente

By Will A

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Oct 9, 2022

Excelent

By Kwabena A

•

Sep 4, 2021

wonderful

By Joris S

•

Jun 24, 2020

Very good

By Sasha S

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May 22, 2020

Excellent

By José C M

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Mar 19, 2020

Muy bueno

By Luis E V A

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Sep 7, 2019

Excelente

By Kessy s

•

Jul 19, 2019

very good

By 李毓铮

•

Jun 6, 2019

awsome！！！