In the third course of the "Generative AI in Business" series, we focus on the "Act" phase of the "See, Plan, Act" framework. This course will guide you through a structured, five-step process to build, launch, and scale the generative AI solution you’ve planned.
GenAI in Business: Strategies for Successful Execution
This course is part of Generative AI in Business Specialization
Instructor: Andrew Wu
Included with
What you'll learn
Understand the current landscape of generative AI-driven business model transformation across a variety of industries and organization types
Identify and communicate effectively with various stakeholders affected by the transformation
Develop and apply a quantitative framework to rigorously assess the impact of generative AI on your organization
Skills you'll gain
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October 2024
1 assignment
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There are 4 modules in this course
The PAD framework provided us with a clearly defined problem to tackle using GenAI, and helped us create a blueprint for an initial blueprint for the solution. To bring that to life, let's first learn an efficient and structured process to design, test, launch, and scale your GenAI solution.
What's included
5 videos3 readings
One of the most critical decisions in your GenAI journey is choosing the right team to implement it. In this module, we will explore the concept of "innovation pods" and why this structure is ideal for implementing GenAI. You'll learn a series of strategies to hire the right talent, assemble innovation pods of the right size and composition, and manage the pods efficiently.
What's included
4 videos1 reading
A solution, no matter how powerful, is meaningless if your customers—whether internal or external—don't want to use it. In this module, we'll cover how to design the right customer experience for your GenAI project, and communicate effectively with different types of customers to minimize adoption barriers.
What's included
3 videos
Even after a successful launch, many innovative solutions fail due to a lack of ongoing oversight on the projects' progress and risks. In this module, you'll learn how to track your solution’s impact and manage risks effectively. We'll first discuss strategies to track and quantify the impact of your solution has on your business over different time horizons. Then, we'll discuss strategies to assess, track, and mitigate the risk factors unique to GenAI projects. Maintaining this oversight is key to ensuring an enduring success.
What's included
4 videos3 readings1 assignment
Instructor
Offered by
Recommended if you're interested in Business Strategy
University of Michigan
University of Michigan
University of Michigan
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