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Learner Reviews & Feedback for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy by ESSEC Business School

4.6
stars
1,059 ratings

About the Course

With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue
management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s
market level so that the hotel can sell each room each night at the optimum price. With modern-day rising acquisition costs and distribution
complexities, revenue management techniques have increasingly been adopted by both small and large hotel companies, making a
comprehensive understanding of segmentation, forecasting and pricing an essential requirement for today’s hospitality profe...
...

Top reviews

YZ

Jul 31, 2017

very useful and rich with it content , the complimentary reading is awesome and indeed needed

the final exam is a bit hard , i do recommend it for people who are seeking knowledge in RM

SD

Apr 30, 2022

I have been working in the hospitality industry for around 3 years. I found a lot of useful knowledge in the course. It is practical and informative. Highly recommend the course.

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51 - 75 of 269 Reviews for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

By Irene

Jun 5, 2020

Contents of the course is useful and relevant for the hotel industry. Great examples provided for easy understanding.

By Trọng C L

Sep 29, 2023

A great course with great content even it was a bit outdated but you can still learn a lot and apply it in practice.

By Sunil P

Aug 2, 2020

Very learning and hand on approach

Assignment and projects are worth a million

Thanks a lot for your initiative

By ΜΕΡΟΠΗ Β

Feb 16, 2021

If you want to take all the fundamental knowledge of the revenue strategy it is essential take this course.

By Abubakar A N

Jan 3, 2019

Good course from qualified facilitators. Would have been better if the course wasn't centred on just hotels

By Martin N

Apr 21, 2021

Great Course! I learned so much! I have made such a big step forward in learning for my desired industry.

By Ilija S

Jan 29, 2017

Excellent course that introduces you into the world of Revenue management! I suggest it to any beginner!

By Naval B

Mar 26, 2021

Best teachers, explanation of topics and well versed videos to make you understand the topics better.

By wendy j

Jan 3, 2021

Found the course to be very informative and able to view and listen to course lectures from anywhere

By Haider S

Jan 23, 2020

This course gives the proper knowledge of Revenue. We can feel what mean of Revenue Management is.

By Sudesh L

Jan 10, 2022

This is really a fundamental for anyone who interests in revenue management. A lot can be learnt.

By Vinay M

Apr 10, 2019

Its a great learning platform who is keen in excelling their learning in today's mechanical life

By Deleted A

Apr 16, 2020

One of the best module and the topics were presented in a very interesting manner. Thank you.

By Karthik B

Jun 17, 2024

Wonderful course for the begniers. It gives to some basic insights on revenue management.

By Deleted A

May 1, 2020

Good source of knowledge and it has helped me immensely to learn about revenue management

By khalid b

Dec 26, 2018

VERY GERAT COURSE , RECOMMENDED FOR EVERYONE LOOKING TO KNOW DEEP ABOUT REVENVU MANAGMENT

By Mohareb S

Dec 19, 2015

Excellent course for hospitality professionals who want to learn about revenue management

By Vaseem M

Oct 15, 2017

back ground display or slides, during the session was not clearly visible to read

By Levean D

Nov 17, 2023

Learning the hotel industry is very interesting. If i ever wanted to me manager.

By Gonçalo D

Jul 28, 2019

Very insightful and interesting. Definitely will recommend this course to other!

By Akshay K

Jun 19, 2020

Excellent Material with excellent explanation of the concepts and terminologies

By raisa t

Oct 30, 2022

excellent course and has given me tools to manage customer rates and occupancy

By DODO J

Apr 15, 2020

j'ai vraiment adoré ce cours surtout l'examen final....merci aux professeurs.

By Xenia W

Sep 24, 2020

I absolutley enjoyed this course! Looking forward to expanding my knowledge!

By Manomay V

Apr 3, 2021

very Importent for every hotel management student to go through this course