Chevron Left
Back to Introduction to Social Media Marketing

Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
14,180 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

RS

Jan 16, 2021

This course is amazing! It gives me a new perspective of using social media, makes me know the power of social media, and teach me how to use social media for marketing purpose.

Thank you Mrs. Anke

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point

The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

Filter by:

551 - 575 of 4,347 Reviews for Introduction to Social Media Marketing

By Alyasha K

•

Dec 6, 2022

Had an amazing experience learning the various social media platforms, understanding the social media dynamics, and learning the different ways to engage and improve your TA

By Tamari K

•

May 19, 2022

very interesting and understandable. you can enjoy this course even if your english knowledge isn't perfect. I've learnt many new things and I think I can use them in my job

By CANER K

•

Jan 16, 2021

This course is great start to become A social media marketer. And words can not describe how great Anke the instructor is. Thank you Anke thank you Coursera for this chance.

By aisyah n

•

Jan 12, 2021

This course was really helpful for me as I'm not from digital marketing background. I'm a hospitality graduate and only learned a little bit of marketing a bit in my school

By Gertrude N B

•

Aug 13, 2023

Simple and very easy to understand. The course layout made it easy for me to build on the basic knowledge I had of social media and helped me gain more understanding of it.

By EMAD A O A

•

Aug 22, 2022

Very excellent, I got a beautiful and easy use of the site and the presenter of the course, who contributed a lot to this. I thank you and I wish you continued development.

By Dhruv B

•

Mar 30, 2021

Very informative and interactive course, all the exercises were extremely relevant to the course and practical life. Definitely recommended as an introduction course to SMM

By Marvin W

•

Mar 2, 2021

Awesome course!

The learning curve I had with this course was very great. Anke explained the topics in an understandable way. This enabled me to master the exams with ease.

By Aimee G

•

Mar 31, 2023

Amazing! I learnt so much and had the best time doing this course. I'd recommend it to anyone and everyone as its so informative and social media is definitely the future!

By DETSI P J

•

Mar 12, 2023

Began this course a moment ago, i found it very helpful for a novice like me. I've learned alot from here and i couldn't ask for less. It actually exceeded my expectation

By Oluwabunmi A

•

Oct 21, 2022

It made me realize somethings i felt i knew where half of what it really is, made me also realize that somethings i was practising needs to be tweak to get maximum result

By Alison K

•

Dec 12, 2020

This course gave me a better understanding of how to outline my approach to social media marketing. The instructor is very thorough and presents good examples to learn by.

By Habz

•

May 27, 2024

I seriously learned a lot. I thought I knew social media well but after this course, I already feel that I ACTUALLY know what social media marketing is for real! ヽ(✿゚▽゚)ノ

By Hassan R

•

May 7, 2023

It was really great and beneficial to get a good overview of different social media platforms and the basis of social media marketing.

Thank you so much for such a course.

By Syed M O A

•

Dec 29, 2021

if you want to become a professional Facebook marketer this Specialization is for you. It teaches you from basic to advance, every thing you need to become marketing pro.

By Hossam T

•

Apr 3, 2021

Realy it is a valuable course and helps me understand the foundations of social media marketing.

Thanks, Coursera, thanks, Facebook, and special thanks for Anke Audenaert.

By Barbara R G

•

Oct 24, 2023

Este curso me permitió conocer más sobre el marketing en redes sociales, así como establecer bases más sólidas en relación a los conocimientos con los que yo ya contaba.

By Shoaib A M

•

Aug 7, 2023

I can't Appreciate enough your contribution Anke Audenaert your Expertise and wisdom will create a lot of impact you just became an invisible part of your student's life

By shirley r

•

Jan 18, 2021

I really enjoyed this course. It is a very well thought course, with great examples, practices and tests. I love the fact that it take us step by step. Thanks so much.

By Tural A

•

Dec 20, 2020

Thank you for the clear explanation, I had fun during the lessons and got a lot of valuable information. Good luck to everyone. I became an advocate for the course now))

By AbdiKani Y K

•

Dec 17, 2023

this course was very amazing and eye-opening course i benefited this course the basic concepts of social media marketing and the teacher was very good and well educated

By Bilal N

•

Feb 23, 2022

The course is outstanding. The teacher is very capable and efficient. The course is detailed and is very easy to understand. I will certainly be back for other courses.

By Tarun V

•

Aug 31, 2021

A Very good course to take if you wanted an introduction on the different social media paltforms which exists and how to use them to fulfill your motives of marketing.

By Jessica D

•

Jan 21, 2021

I have taken other courses through Coursera for social media marketing and this one by far is the best. Very informative and I like how the projects are done in stages.

By Lourd J C N

•

Nov 8, 2020

amazing. i had learn what are the specific purpose of each social media platforms. i also learn how to create a SMART GOAL and KPI that is relevant to the business goal