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Learner Reviews & Feedback for Fundamentals of Social Media Advertising by Meta

4.8
stars
2,323 ratings

About the Course

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

Top reviews

JJ

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This module has a lot of technical information but it enlightens me on FB & IG ad, creative brief as well as the data collection, protection and policies. Fabulous! Love it!

JI

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The quality of the specialization on coursera exceeds my expectations. Each of these have been very interesting and motivational. I'm sure to break into a new world of work with this.

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476 - 500 of 613 Reviews for Fundamentals of Social Media Advertising

By Jalil A

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May 9, 2021

Excellent

By Charulata C W

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Apr 21, 2021

very good

By Nina M

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Feb 16, 2021

excellent

By CHIRAG

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Oct 31, 2020

THANK YOU

By Ing. L M

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Oct 14, 2020

Very good

By Chung S

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Aug 17, 2023

Awesome!

By Nasir H

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Mar 30, 2023

Best One

By Bilgin A

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Oct 16, 2022

perfect

By Adham E

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Oct 6, 2022

love it

By Mahmoud k

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Sep 24, 2022

good job

By Malak L

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Aug 19, 2022

Amazing!

By Tanya S

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Jul 7, 2022

Good job

By Manuel A

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Jul 27, 2021

perfect

By SHRUTI A

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Aug 18, 2024

amazing

By Neha I S

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Oct 12, 2023

awesome

By Govardhan M

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Sep 23, 2023

awesome

By Nader H S

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Jul 11, 2022

Perfect

By Afraa E

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Apr 5, 2022

supurb

By Emiliano V

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Sep 15, 2021

love it

By tanish r

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Mar 23, 2023

good

By Kimberly G R R

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Jun 27, 2021

great!

By Abdulslam M M O

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Jul 19, 2023

ggood

By Vu T M L

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Jun 26, 2023

goood

By hayan a

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May 14, 2023

merci

By Abir H

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May 3, 2023

Great