Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
21,588 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

UD

Invalid date

I learned a lot about e-commerce business online and how to make it successful by digital marketing channels. Superb strategies to promote e-commerce businesses and increase their growth day by day.

AM

Invalid date

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

Filter by:

2976 - 3000 of 5,190 Reviews for Foundations of Digital Marketing and E-commerce

By Ricky L

•

Nov 3, 2022

great and well designed course

By Ahmed H

•

Nov 2, 2022

really engaging and supporting

By Deleted A

•

Oct 30, 2022

I enjoyed every minute of it.

By Mylcah A

•

Oct 24, 2022

I will give this course a 5/5

By Srimoyee C

•

Oct 6, 2022

well explained/good lectures.

By Samadhan J

•

Oct 5, 2022

Its great Learning experience

By Arthur Y

•

Sep 29, 2022

Greatcourse. I learned a lot.

By Anam N

•

Jul 7, 2022

learning and accessible course

By BETELHEM E

•

Aug 22, 2024

Ireally fuond it very helpful

By Fara F

•

Aug 22, 2024

Fantastic! I learned so much.

By Nico M

•

Jun 19, 2024

Muy buen curso, muy completo!

By Edgar B

•

Jun 1, 2024

Easy pace and great teaching.

By Ambika S

•

Jun 1, 2024

It was very beneficial course

By Zane S - R

•

Mar 2, 2024

Loved the way it is built up.

By Fatimah A

•

Dec 11, 2023

This course was an eye opener

By Idayat S

•

Nov 24, 2023

Detailed and simple to follow

By Kristal K

•

Nov 1, 2023

Very practical and engaging..

By Yuangqi K

•

Oct 25, 2023

Very detailed and fun course!

By Alvaro M

•

Oct 14, 2023

Everything smooth and clear!!

By Rawdaa O

•

Sep 13, 2023

very simple and easy to learn

By Ayatullah

•

Sep 4, 2023

Great and outstanding course.

By Luna L P

•

Aug 3, 2023

Clear and direct to the point

By Umair A

•

Aug 3, 2023

learned alot from this course

By rajeev j

•

Jul 19, 2023

Excellent learning experience

By Sadat U O

•

Jul 11, 2023

very educative and insightful