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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
21,588 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

UD

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I learned a lot about e-commerce business online and how to make it successful by digital marketing channels. Superb strategies to promote e-commerce businesses and increase their growth day by day.

AM

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It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

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3426 - 3450 of 5,187 Reviews for Foundations of Digital Marketing and E-commerce

By Clermont M

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Oct 16, 2022

Great learning !!

By MSR

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Oct 11, 2022

nice for learners.

By Lubnah A

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Oct 4, 2022

Excellent course.

By Tadesse G M

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Oct 1, 2022

Fast track way !!

By Robin J

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Sep 30, 2022

excellent content

By Yaser H

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Sep 30, 2022

thank you so much

By Eloisa

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Sep 29, 2022

Great experience!

By Karen B

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Sep 27, 2022

Well put together

By R H R

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Sep 22, 2022

Very Informative.

By kaviarasi

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Sep 21, 2022

it usefull for me

By Pirapong S

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Sep 10, 2022

excellent chapter

By Luis A

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Aug 16, 2022

Great foundations.

By Nonglak A

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Aug 15, 2022

i love it the most

By Lefranc J

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Jul 22, 2022

Excellent content!

By Michaela O

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May 25, 2022

It was AMAZING !!!

By Hussain

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Sep 15, 2024

Great learning...

By Zainah H

•

Sep 7, 2024

It has been great

By Nur A H

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Jun 26, 2024

Great course! 5/5

By Ghislain B

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Mar 9, 2024

Excellent program

By Naila K

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Jan 29, 2024

Very informative.

By Rashmi M

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Dec 19, 2023

Very nicely done!

By Ajay

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Dec 5, 2023

loved this course

By Sourjyadip D

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Nov 10, 2023

VERY INFORMATIVE.

By timothy m

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Oct 31, 2023

Great instructors

By Ibrahim O

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Oct 28, 2023

Excellent program