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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
21,588 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

UD

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I learned a lot about e-commerce business online and how to make it successful by digital marketing channels. Superb strategies to promote e-commerce businesses and increase their growth day by day.

AM

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It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

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1901 - 1925 of 5,190 Reviews for Foundations of Digital Marketing and E-commerce

By Kresha M Y

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Oct 17, 2023

So glad of my new learning on the foundations of digital marketing!

By Mohammad A H

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Sep 8, 2023

It was a great experience for me. I recommend it for the beginners.

By Farah H

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Sep 4, 2023

Thankyou google! im very happy to be here, thankyou very much<33333

By Karin B

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Jul 25, 2023

Really srtuctured course with a digestable and helpful information.

By nermeen a

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Jul 16, 2023

The most simplified & professional marketing course. Thank you all.

By Victor V L M

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Jun 7, 2023

Excelente forma de aprender e iniciar la introducción a este campo.

By HARIPRASANTH S

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May 26, 2023

FANTASTIC COURSE ! WELL DEFINED CONTENT IS PROVIDE BY THE LECTURERS

By HanNan S

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Mar 31, 2023

One of the best courses regarding e-commerce and digital marketing.

By Dee L

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Jan 31, 2023

Good Introduction and overview to Digital Marketing and E-commerce.

By Muhammad K

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Jan 29, 2023

I have learned a lot about digital marketing and e-commerce basics.

By Christian S

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Jan 11, 2023

Its a great course to begin with, I am excited to continue growing.

By Faris B M

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Nov 16, 2022

Best course to learn the basics of digital marketing and E commerce

By Brandy P

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Nov 2, 2022

I really enjoyed the course. It was clear and rememorable.

Thank you

By Manpreet S

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Oct 30, 2022

Very simple and easy to absorb the content with different formats.

By Sarah F

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Oct 4, 2022

Takes sometime and dedication to get through but is easy to digest!

By CHIEMELA C

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Oct 2, 2022

MAM VERY IMPRESSED WITH HOW RICH AND EDUCATING THIS COURSE HAS BEEN

By rafiq r

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Sep 16, 2022

It a great course and the learning material is designed very well.

By Lisa L

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Sep 14, 2022

Great course. Explained things very well and was easy to follow.

By Zahin F

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Jul 22, 2022

Excellent Introduction to the Basic Concepts of Digital Marketing!

By Ahmed A A

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Jul 5, 2022

it is the best and I hope to add the Arabic language in the future.

By Kamrul H

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Sep 4, 2024

I really impressed with contents, quality and teaching techniques.

By Jason C

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Jun 30, 2024

Great course to introduce the main concepts of digital marketing..

By Gabi R

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May 27, 2024

This course is well explained and easy to understand for beginners

By 정은

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Mar 27, 2024

Thanks for the great opportunity to learn about digital marketing.

By Adil H O

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Nov 24, 2023

I'm really happy that I'm learning as being a part of Google Inc.