NS
Jun 28, 2020
Nice and systematic presentation of the contents help to gain the knowledge to anyone.
Really nice and helpful for me , it develops a basic ideas of market and customer relations understanding.
S
Apr 9, 2020
Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.
By Surya N
•Jun 18, 2019
Great Course with excellent explanation.
It looks like very basic course for 1st and 2nd weeks. But you will be learning the deep stuff as we go on through course
By Çağatay E
•Jan 13, 2021
Last weeks is completely about surveying, data and statistic. I prefer more reel case in Week 4 like first weeks. But great course anyway. Thanks everyone
By Vanshika G
•Aug 1, 2020
A Very clear and simple language is used . Also it is an qualitative session which lead to great understanding about market scenario and consumer behavior.
By Chu H H
•May 14, 2018
Some of the videos do not have transcript which makes it a little tedious to take notes on the go. It would be perfect if transcripts are all available.
By Bhushan A
•Oct 14, 2017
Good subject for the ones who have interest in understanding consumer behaviour patterns and implementing the right marketing strategies for the same.
By Saurabh p
•Apr 28, 2020
Good content. Nice examples. It could be better presented. Especially the example with the real store purchase. the examples looked disconnected.
By Vernanda E
•Jul 4, 2020
it such a great course bcs now I know how to do market research, how to know consumer behavior so we know what kind of product to sell etc
By SANTOSH A P
•Jul 12, 2020
Great Course! A quick learn course to understand the factors involved in market research, customer behavior and customer thought process
By Shreya A
•Apr 29, 2020
The course was great although it would have been better if there were real-life case studies from companies and their consumer behavior.
By Dina H
•Nov 13, 2018
A very nicely elaborated courses. Not challenging at all with a great structure for the continuation of research or marketing education.
By Shannon P
•Jun 12, 2022
Learned alot about market reasearch and what it means to conduct a study! Was fast pace but super helpful on my journey into marketing.
By Rohit N
•Jun 21, 2020
Reading material is really very good
Videos can be made more detailed and long and some should done on focusing the attention of Lerner
By Xavi A
•Jan 11, 2021
Felt like some information was missing when taking the quizzes. Like some questions about things not discussed in videos or readings.
By Nitish K
•Oct 29, 2020
Overall its a good short course on Market Research. Only thing that can be done better is the presentation slides with more topics.
By Maria P C
•Jun 26, 2020
It was an amazing experice that gaves me the opportunity to know more the basic info about Marker research and Consumer Behavior.
By Arshadul H
•Apr 9, 2020
I just loved the way he exemplified the topics but sometimes it seems venturesome to me to get clear understanding of the topics.
By Karthik P R
•Jun 2, 2020
It was a nice course built with real-life examples. I liked the consumer behavior section more than the market research section.
By Ibrahim E
•Nov 6, 2019
Concise but may be need detailed power point rather than overwhelmed transcript as it will be easier to take it as a reference.
By Javier F G
•May 2, 2018
Useful course for students and professionals willing to introduce themselves into this field of study. It was a nice experience.
By Zhengyi X
•Oct 9, 2022
It is an overall good course, but it seems that much content has been omitted, like the data analysis fundamentals in Week 4...
By JATI R
•Jul 29, 2020
i think the wording of the quiz can be made to be more simpler and much more understandable but nevertheless,it was worthwhile.
By Bichoy F
•Jul 7, 2019
It's a great course with great content but sometimes i felt that the videos need to have some more data to comprehend more.
By saurabh B
•Mar 22, 2019
great learning design and concise.
I would appreciate if it could be made jargon free at certain parts or add more context.
By sumit j
•Aug 3, 2018
some concepts were hard to understand without any examples provided. But overall i learned a lot and recommend the course.
By Tiffany A T
•Sep 27, 2020
Thank you. The course is an overview of marketing research. The explanation was clear, and the examples were relatable.