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Learner Reviews & Feedback for From Likes to Leads: Interact with Customers Online by Google

4.8
stars
3,309 ratings

About the Course

From Likes to Leads: Interact with Customers Online is the third of seven courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

Top reviews

FK

Oct 10, 2022

Awesome!!! First the credit to the instructors which I consider outstanding. I really motivated because I joined for curiosity, and I could say I`m in love at this moment. Thanks for this opportunity.

PG

Sep 10, 2022

This course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

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551 - 575 of 660 Reviews for From Likes to Leads: Interact with Customers Online

By Tamiko N H

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Oct 5, 2022

Liked the specificity in approach to ensuring that you get the right contenct in front of your target audience. The course provided different ways to attain potential clients and keep them.

By Andrew M

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Aug 9, 2024

Feels a little outdated. Tik tok is barely even mentioned. Nice to learn the terms and processes though. I think overall the information is useful, but I do not know for how long.

By 5F7-POOJITHA M

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Jun 14, 2023

The likes and leads: Interact with Customers course helps to learn the customer point of view of social media related topics. How to deal with them. Thankyou!

By Shea M H

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Jun 11, 2023

I wish the presenter was a bit more personal and excited about teaching, it seemed like she was very stuck to the script. Overall a great informative course.

By Zahid I

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Nov 3, 2024

after completing 3 courses still looking for realtime projects , it should be more practical should teach how to do . but this course is I think theoretical

By Angeline N

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Jan 4, 2023

it did have a lot of content but definitely worth it if you've gotten this far you probably know what you want to do with your digital marketing career

By Akif S

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Jan 11, 2023

Ein angenehmer und guter Kurs, mit vielen Praxisbeispielen und Anleitungen. Gut gelungen und hilfreich - auch für die Wiederholung der Themen.

By Maryam E

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May 14, 2023

Fantastic course, but the practical part should be more inclusive and I need to practice how to create the campaign on different platforms.

By Ray O

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Aug 30, 2023

Pretty solid class. I'd like to figure out some kind of student-to-student interaction beyond the "like and comment" system though.

By Nima A

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Oct 5, 2022

I enjoyed this course the course review all the skill we need to acure it a great opporturnuty that am part of this skill i enjoyed

By Syed M

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Nov 13, 2022

Miss Cindy was very much crisp & clear about her subject. Having fun while learning. All of the courses are, so far soo good :)

By Areesha R

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Dec 7, 2023

This is in detail course of social media marketing. It is very helpful and have practical work as well. i highly recommend it.

By Lanelle L

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Jan 4, 2024

This course was the most dense; however, it provided great detail. It was worth the effort and time that I but into it.

By Esmeralda C

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Nov 29, 2024

A very informative module os sociol media marketing strategies including, data analysis, budgeting, choice of ad etc

By Miguel R

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Oct 25, 2024

Aprendí nuevas cosas, eso me encanta, pero siento que repiten algunos conceptos o definiciones de cursos anteriores.

By Naval K K

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Jun 24, 2023

Just Increase the practical part in this course like include a video showing how to apply both ways of remarketing.

By PETAR K

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Oct 11, 2022

The course is very good but I just missed more stuff on Paid Socail Media. That is the only objection I have.

By Khairunisa S

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Jan 19, 2023

Too many question and high passing grade. But the content is very insightful, and the video is very simple.

By Travis S (

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Nov 8, 2022

This instructor is way better/easier to listen to than the others, and also more appealing to look at.

By Dawn K M

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Dec 20, 2023

I really enjoyed this course. I wish the tests showed the time left or how much time you have used.

By Ignacio J F

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Oct 28, 2024

Las traducciones dejan mucho que desear... es más fácil hacer los test en inglés que en Español.

By parveen t

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Nov 13, 2022

This course give a very good info about social media marketing , learnt lot of new concepts

By Fan J

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Aug 9, 2022

Good overall. But it can get repetitive due to the same concepts from the previous courses.

By ihsan u

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Oct 9, 2023

my experience was very good and i learn a lot from this course which never heard before..

By Prakriti N

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Sep 27, 2022

It is good course but it would be great if more hand on experience would b provided to us.