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Back to Make the Sale: Build, Launch, and Manage E-commerce Stores

Learner Reviews & Feedback for Make the Sale: Build, Launch, and Manage E-commerce Stores by Google

4.8
stars
1,578 ratings

About the Course

Make the Sale: Build, Launch, and Manage E-commerce Stores is the sixth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores how businesses and individuals sell products online, including using popular platforms like Shopify. You’ll go through the process of creating a mock e-commerce store. To do this, you’ll build a Shopify store, add the necessary information, and create product listings. You’ll explore how to reach customers online through e-commerce customer outreach methods like advertisements and campaigns. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be ready to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Understand essential e-commerce strategies and practices - Explain how to conduct market research and product research - Set up a mock e-commerce store using Shopify - Use Google Ads to engage e-commerce customers - Explain how trends and seasonality affect e-commerce businesses - Use best practices to create an engaging customer experience online - Describe the order fulfillment process through checkout, point of sale (POS), shipping, and delivery. - Optimize a checkout flow for customers...

Top reviews

SD

Dec 10, 2022

Engaging material, enlightening activities, and very well presented! Would be interested in a full course devoted to product research and development, product sourcing, and product fulfillment.

ML

Jun 25, 2024

Learning a few basics to get around Shopify was very beneficial. I also found the online advertising section very helpful so I could critique my methods and apply them to my e-commerce store.

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126 - 150 of 307 Reviews for Make the Sale: Build, Launch, and Manage E-commerce Stores

By George N P

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Jul 28, 2023

Learned more about e-commerce and its possibilities.

By Fernando A

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Jun 8, 2022

loved it. it was very helpful and easy to understand

By motlak a

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May 4, 2024

ممتازه جدا محتوى الدوره معلومات مفصله و سهلة الفهم

By Kyrylo H

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Apr 14, 2024

Amazing experience in managing e-commerce store.

By Omar M

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Dec 4, 2023

It was a great learning journey. Thanks Coursera

By Monika G

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Jan 25, 2024

Very interesting and helpful course, thank YOU!

By Saleem K

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Sep 21, 2023

Thank you team Google for such awesome courses.

By Muhammad T

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Aug 12, 2023

Excellent Course to land in E-Commerce Industry

By Aaron I

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May 11, 2023

Very in-depth and packed with important topics.

By Matias M

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Dec 14, 2022

Great course! I've learned a lot of e-commerce.

By Nacho F C

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Sep 26, 2022

Amazing way to understand how e-commerce works

By Akinbowale A

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Aug 9, 2024

Thanks to Coursera for this great opportunity!

By Olga M G

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Apr 30, 2024

I wish I would have taken this course sooner!

By Imran A

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Jan 7, 2023

Had a wonderful experience. Very knowledgable.

By Maharanita N

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Jan 13, 2024

Awesome, i got new knowledge from all lessons

By Qaisar S

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Sep 8, 2024

Highly productive course design by Coursera.

By R B

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Mar 17, 2024

It was a nice and smooth course to complete.

By Nicolas L

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Feb 7, 2023

Excellent cours, très

bon

professeur , merci

By Carys M

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Jun 18, 2023

My favourite module. Very good information.

By Eliza G

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Jan 2, 2023

Thank you for this course. I learned a lot!

By Davino A

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Dec 1, 2022

Short and sweet, a very good primer for me.

By Umer D

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May 31, 2023

It was a great course. Highly recommended.

By Dianti W

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Sep 22, 2024

Thank you for incredible learning program

By Vasanthan K

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May 8, 2023

Instructor Cindy made my learning easier.

By Nadiuska C

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Apr 13, 2023

Excellent! This is the great opportunity.