Excellent course! I would hope you have an extension of this course focus only on Copywriting. It would be helpful to have more practical work in this subject. This also woke up in me a feeling that makes me want to work we you guy!

A good course overall. The course took longer than I expected because of the sheer number of podcasts that I had to listen to - and they were kind of uninteresting. I did enjoy the PDFs that were attached and learned a lot. Thanks!

Tiene varios puntos a su favor, pero el método de calificación no es el adecuado. No pueden basarse las calificaciones según el punto de vista de otro estudiante, y menos discriminar por no hablar inglés o no hacerlo en inglés.

Very useful. Clear video and lessons. Sonia is great! I liked the peer-to-peer tests. I would improve the "download mp3 audio classes", adding real videos interviews with scripts . Very good reading e-books & multiple links.

It was very helpful! I learned a lot. I think the only downside to this course were the podcasts. For students whose first language isn't English, it would not be as easy to understand them without any kind of transcript.

Great course, but the amount of material it has - could have been shorter. Some e-books go over the same stuff over and over again. Also way too much marketing for Wordpress, it put me off it, went to Squarespace instead.

Suitable for beginners! However, this is targeted towards places where blog marketing is the norm, so I suggest you find another content marketing class that suits your needs and then take both classes at the same time.

Excellent course, well taught by the tutors. They share a great deal of information on content writing, copywriting and marketing strategy. I would recommend this course to all those who want learn any form of writing.

I enjoyed how the information was presented - podcasts kept you engaged in the content. There are two peer-graded assignments that were a bit complicated, so I wish there was more guidance or support on those items.

Excellent theoretical content. It is missing practical examples or business cases. It encourage you to open your own website but it doesnt give examples of how to créate traffic or make it attractive in a long term.

IT IS INDEED ONE OF THE GREATEST COURSE IF YOU'RE LOOKING A COURSE IN THE STREAM OF MARKETING OF YOUR CONTENT. REALLY THANK YOU UC DAVIS AND COURSERA FOR THIS COURSE. LOOKING FORWARD FOR MORE COURSES FROM YOUR SIDE

This is a very solid course with great material. It could be improved by integrating the podcast segments better (not included in time, hard to find...) and having clear rubrics / instructions for the assignments.

The course was great and allowed me to challenge myself beyond my limits. I realized, I only knew so little before taking this course. I'm grateful to the team involved in making this course and helping us grow.

I am only giving 4 stars because the voice in the videos was so low that I struggled to hear what was being said. Other than that this course deserves a 5 star for its rich content and interactive presentation.

It is very useful course for any marketer. I would like to add more examples of ideal emphaty map and more examples of great text including four types of content. The course with many examples will be the best!

I love the reading materials as well as the concepts of 7A framework and Empathy map. But it seems like too many MP3 files during the course. It is better to transverse the audio files to video presentation.

I really like the course. Thank you for the opportunity given to be a part of it. Please do try to include current materials for study and references. I observed that most of the materials are from 2012.

This course has honestly helped me so much in my day job and taught me so much about writing and marketing. The content of the show deserves 5 stars I only a few (now solved) technical issues in between

It was great experience, you get to learn a lot in depth and it truly gives you an opportunity to do something on your own. All you have to do is stay loyal and honest to what you do while learning .

This was a very detailed course that provided great info to the learner. I will say there should be prompts that peer graders need to follow. That way people are getting honest and helpful feedback.

Great materials. This course has everything you need to get started in content marketing. The actual course could have provided more case studies and hands on practice with the skills it covered.

Very good course, it made me gain a vast knowledge on the Content Marketing topic. However, I believe the podcasts would be more easy to get and to focus on with some visual schemes during them.

Resultó ser más interesante de lo que esperaba, durante el curso hay un par de peer reviewed assigments y quices. Aporta información y ejercicios relevantes para poner en practica lo aprendido.

This is a very powerful course! It taught a lot of information regarding the content marketing and the strategies of how to make things work well and strive to be the best among the average.

A very good course and gave me lots of new insight about the matter.

I hope there'll be more presentation through the video as for podcast, I'm having difficulties to understand the material.