Very good

Excellent

Very good

very good

nice one

great1

good

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nice

nice

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Good

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Good

Good

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Nice

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Good

good

To my deep regret, I didn't find this course particularly useful. First, there is too little real life examples. Professor Sinha uses some basic examples like "imagine you are buying a ketchup" - I mean, with experience and knowledge of Shameel Sinha, is this the only exmaple Professor could come up with? Like, are not there any better real-life exampels out there to bring in to the classroom?

Second, readings were either too old (in week 1, the reading assignment dates to something like 1960s?) or out of context (for week 2, reading was about some out of place research on how British value brands regarding brands' ecological pursuits). like, with overall 30min of videos to cover a topic, was not here anything else to read? anything of more relevance and knowledge?

Third, there are many mistakes in the slides (e.g. casual reserach instead of causal research).

Fourth, i had a feeling that course was like ended where it should not have been ended. In the very last video, Professor Sinha says "I will see you in the last video" - what? It is the end of the course!

Overall, i feel like i have read a booklet rather than entered a 4-week course.

I hope IE changes this, so its courses live up to expectations.