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Great course. With 6 weeks of course material, one can't certainly expect a detailed understanding into the topic. However, it gives a good enough peek into the field to evoke curiosity and delve deeper into the world of Neuromarketing. I would recommend the course to anyone who is interested or works in a career where it is absolutely essential to understand how humans (and specifically, consumers) think.

My only constructive criticism (and perhaps the reason for 1 less star) comes for the interview videos at the end of each week. While it is a great initiative to include industry leaders and experts in the field, what would provide more value to us is if they practically discuss a particularly significant case study of what they do (with examples, outputs and how it helped their clients to achieve their marketing objectives), rather than just providing an overview of implications of neuromarketing techniques to the world of marketing.

The course is very good. Excellent introduction to the universe of neuromarketing, however, there are some references whose links are not updated.

Very good experience during the course, they explain everything in detail to achieve a better understanding of the Neuromarketig processes.

Some questions (probably) have poor translation. Hence, scientific rigour suffers.

Excelente

It was an interesting course. A good starting point for future knowledge

The professor teaching the course is a robot ...