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Learner Reviews & Feedback for Food & Beverage Management by Università Bocconi

4.8
stars
4,734 ratings

About the Course

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Top reviews

SF

Jul 31, 2022

It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.

SL

Jul 27, 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

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676 - 700 of 1,272 Reviews for Food & Beverage Management

By Tobias S

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Feb 23, 2021

Great review of marketing strategies with a lot of examples and interesting interviews!

By Giada A

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Feb 2, 2024

very insightful despite working in the industry since 13 years. Good food for thoughts

By Deleted A

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Dec 30, 2021

Es un curso muy interesante y la información de mucha ayuda para entender la industria

By Ajithkumar

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Jun 10, 2020

Great Course! Loved the Way the Professor carried, useful for every Marketing Aspirers

By jayanth s k

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Jun 4, 2020

I like this course thank you for giving me certificate in food and beverage management

By HADDEL M K A H M K A

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Jun 12, 2023

A very wonderful course and I benefited a lot from it, especially with my life system

By Kevin N

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Apr 22, 2022

love all the details and the professor. Easy to understand for a basic F&B management

By Bahtiyar B

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Mar 28, 2021

DETAILED INFO AND EXPERIENCE SHARE. GOOD FOR GETTING INFORMATION ABOUT THE INDUSTRY.

By saurav

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May 15, 2020

Amazing course to learn basics of F&B world on strategies and management.thank you .

By marcos p b

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Aug 1, 2020

lot of new information and knowledge that generate good insights. Thank You so much

By Annesha g

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Sep 19, 2020

It's so much interesting course. I love this one.. I learn many things from there.

By Jonathan H

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Aug 13, 2020

Very Helpful. The course help you to understand about food and beverage marketing.

By Akacha H

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Jul 31, 2021

Great course ! instructive ,rich and very interesting ! I highly recommend it !

By Nazilea I

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Feb 14, 2021

Excellent course for those who want to start business in F&B industry.Thank you!

By Vincenzo D

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May 12, 2020

Really interesting course with the right combination between theory and practice!

By geny p

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Aug 20, 2024

joyful and fun learning, this is a must learn, especially for food fmcg marketer

By Cesare B

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May 18, 2022

The best word to say is "excellent". Congratulations to Coursera and UniBocconi.

By Hưng N

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Sep 14, 2021

Thanks so much for the course. It has provided me with a lot of useful knowledge

By Praveen K A

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Apr 21, 2021

Its a very useful course.. we get more ideas and things about food and beverage.

By aneesh s

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Dec 24, 2020

Structure of the content was very good. All major points covered in a crisp way.

By Fortune M

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Sep 5, 2020

I learned a lot of relevant stuff related to manage food and beverage businesses

By SAURAV C

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Jul 8, 2020

Very informative and very well explained, keeping in mind the modern job market.

By Helpy G

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Jun 6, 2023

Great starting point for someone trying to get into food and beverage business.

By Elsa Y I P

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Jun 29, 2020

It was ALL USEFUL!!!!

THANK YOU VERY MUCH FOR THESE KIND OF COURSES.

I LOVED IT!

By Kousik K

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Jun 20, 2020

This course is very helpful to me as a student of nutrition and food sciencee