The Marketing Plan
Completed by Aakash Kumar
October 27, 2023
16 hours (approximately)
Aakash Kumar's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Market Research
- Category: Marketing Channel
- Category: Customer Retention
- Category: Market Analysis
- Category: Integrated Marketing Communications
- Category: Planning
- Category: Marketing Analytics
- Category: Customer Analysis
- Category: Marketing Management
- Category: Marketing Communications
- Category: Performance Measurement
- Category: Customer Acquisition Management
