Introduction to Public Relations
Completed by Rafael Torres Estrada
April 9, 2025
25 hours (approximately)
Rafael Torres Estrada's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Communication Planning
- Category: Strategic Communication
- Category: Public Relations
- Category: Campaign Management
- Category: Media Relations
- Category: Generative AI
- Category: Campaign Planning
- Category: AI Personalization
- Category: AI literacy
- Category: Target Audience
- Category: Content Creation
