The Nuts and Bolts of Public Relations
Completed by Nina Lehr
November 14, 2022
3 hours (approximately)
Nina Lehr's account is verified. Coursera certifies their successful completion of The Nuts and Bolts of Public Relations
What you will learn
Design clear, audience-centered public relations messages that align with organizational goals and communication contexts.
Explain the role of social media influencers within public relations, including paid and earned partnerships.
Understand how to measure communication effectiveness, evaluating communication efforts for strategic alignment.
Skills you will gain
- Category: Press Releases
- Category: Social Media
- Category: Journalism
- Category: Brand Strategy
- Category: Storytelling
- Category: Strategic Communication
- Category: Strategic Decision-Making
- Category: Target Audience
- Category: Public Relations
- Category: Writing
- Category: Communication Planning
- Category: Media Relations
