- Digital Marketing
- Data Analysis
- Data-Driven Decision-Making
- Advertising
- Personally Identifiable Information
- Data Collection
- Information Privacy
- Analytics
- Marketing
- Web Analytics
- Marketing Analytics
Marketing Analytics Foundation
Completed by GE ZHANG
September 4, 2025
11 hours (approximately)
GE ZHANG's account is verified. Coursera certifies their successful completion of Marketing Analytics Foundation
What you will learn
How data and its measurement inform a marketing action
Basic principles of marketing
How data is collected and the regulations around its collection
Skills you will gain
