Marketing in a Digital World
Completed by MAXMILIANA GRACIELA MARISKANIA
December 15, 2021
28 hours (approximately)
MAXMILIANA GRACIELA MARISKANIA's account is verified. Coursera certifies their successful completion of Marketing in a Digital World
What you will learn
Obtain a rich understanding of the foundation of marketing and how this foundation is being shifted due to the rise of the digital revolution.
Apply critical thinking skills regarding the role of digital tools and their impact upon both firms and consumers.
Learn several real-world examples of how digital tools are being applied to enhance and enrich a variety of marketing activities.
Skills you will gain
- Category: Earned Media
- Category: Marketing Planning
- Category: Online Advertising
- Category: Cross-Channel Marketing
- Category: Strategic Marketing
- Category: Brand Management
- Category: Marketing Strategy and Techniques
- Category: Market Dynamics
- Category: Digital Marketing Tools
- Category: Promotional Strategies
- Category: Marketing
- Category: Customer Engagement
