- Data Analysis
- Data Collection
- Google Analytics
- Personally Identifiable Information
- Data-Driven Decision-Making
- Customer Data Management
- Information Privacy
- Data Integration
- Application Programming Interface (API)
- Web Analytics
- Marketing Analytics
- Advertising
Marketing Analytics Foundation
Completed by Xiaohan Huang
February 7, 2024
11 hours (approximately)
Xiaohan Huang's account is verified. Coursera certifies their successful completion of Marketing Analytics Foundation
What you will learn
How data and its measurement inform a marketing action
Basic principles of marketing
How data is collected and the regulations around its collection
Skills you will gain
