Marketing Analytics with Meta
Completed by Kevin Kariuki
August 11, 2025
13 hours (approximately)
Kevin Kariuki's account is verified. Coursera certifies their successful completion of Marketing Analytics with Meta
What you will learn
How to optimize your marketing campaign by evaluating campaign results
How to measure advertising effectiveness with Meta’s testing tools
How to implement a full advertising analysis from the hypothesis formulation to presenting results and recommendations
Skills you will gain
- Category: Conversion Funnel Analysis
- Category: Online Advertising
- Category: Data Presentation
- Category: Data Analysis
- Category: Advertising
- Category: Paid media
- Category: Advertising Campaigns
- Category: Data-Driven Decision-Making
- Category: Facebook
- Category: Meta Ads Manager
- Category: A/B Testing
- Category: Presentations
