The Marketing Plan
Completed by Ghulam Murtaza Hamad
July 15, 2020
16 hours (approximately)
Ghulam Murtaza Hamad's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Market Analysis
- Category: Performance Metric
- Category: Marketing Channel
- Category: Customer Retention
- Category: Customer Acquisition Management
- Category: Integrated Marketing Communications
- Category: Planning
- Category: Performance Measurement
- Category: Growth Strategies

