- Customer Engagement
- Digital Marketing
- Web Analytics and SEO
- Digital Media Strategy
- Hospitality
- Social Media Strategy
- Key Performance Indicators (KPIs)
- Search Engine Optimization
- Social Media Marketing
- User Feedback
- Content Marketing
Hotel Digital Marketing and Social Media Strategy
Completed by Luis Ramos Marin
May 19, 2024
9 hours (approximately)
Luis Ramos Marin's account is verified. Coursera certifies their successful completion of Hotel Digital Marketing and Social Media Strategy
What you will learn
Define the fundamentals of hotel digital marketing and social media strategy.
Identify the key platforms and channels relevant to the hotel industry.
Develop a hotel's online presence and brand identity through effective digital marketing strategies.
Analyze and measure the success of digital marketing campaigns for hotels.
Skills you will gain

