The Marketing Plan
Completed by Deepika Suresh
October 12, 2024
16 hours (approximately)
Deepika Suresh's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Performance Metric
- Category: Growth Strategies
- Category: Customer Acquisition Management
- Category: Marketing Channel
- Category: Customer Retention
- Category: Integrated Marketing Communications
- Category: Planning
- Category: Performance Measurement
- Category: Market Analysis
