- Web Analytics
- Customer Data Management
- Data-Driven Decision-Making
- Application Programming Interface (API)
- Digital Marketing
- Advertising
- Personally Identifiable Information
- Data Collection
- Marketing Analytics
- Data Analysis
- Information Privacy
- Data Integration
Marketing Analytics Foundation
Completed by Izabela Hejduk
October 16, 2023
11 hours (approximately)
Izabela Hejduk's account is verified. Coursera certifies their successful completion of Marketing Analytics Foundation
What you will learn
How data and its measurement inform a marketing action
Basic principles of marketing
How data is collected and the regulations around its collection
Skills you will gain
