- Product Strategy
- Customer Retention
- Continuous Improvement Process
- Product Management
- Product Lifecycle Management
- Financial Statements
- Revenue Management
- Innovation
- Customer experience strategy (CX)
- Key Performance Indicators (KPIs)
- Financial Analysis
- Agile Methodology
The Business of Product Management II
Completed by Alvaro Flores Mora
June 13, 2022
13 hours (approximately)
Alvaro Flores Mora's account is verified. Coursera certifies their successful completion of The Business of Product Management II
What you will learn
Invent and Simplify. PMs require innovation. Explain how startups unseat powerful incumbents and how those incumbents stay relevant.
Learn and Be Curious. Learn about KPIs, Google-style OKRs, and Facebook-style North Stars. Master the statistical underpinnings of A/B/n testing.
Deliver Results. Increase customer retention, loyalty, and advocacy; monetize across the customer journey; show success with financial statements.
Skills you will gain

