- Product Lifecycle Management
- Key Performance Indicators (KPIs)
- Revenue Management
- Financial Analysis
- Customer Retention
- Product Development
- Financial Statements
- Product Strategy
- Product Management
- Customer experience strategy (CX)
- Innovation
- Agile Methodology
The Business of Product Management II
Completed by ELOZINO ANN IDISI
August 17, 2023
13 hours (approximately)
ELOZINO ANN IDISI's account is verified. Coursera certifies their successful completion of The Business of Product Management II
What you will learn
Invent and Simplify. PMs require innovation. Explain how startups unseat powerful incumbents and how those incumbents stay relevant.
Learn and Be Curious. Learn about KPIs, Google-style OKRs, and Facebook-style North Stars. Master the statistical underpinnings of A/B/n testing.
Deliver Results. Increase customer retention, loyalty, and advocacy; monetize across the customer journey; show success with financial statements.
Skills you will gain

