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Entrepreneurship and leadership to transcend. Develop strategies for entrepreneurship and transgenerational innovation
Instructors: Dr. Fernando Sandoval Arzaga
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(9 reviews)
Develop strategies for entrepreneurship and transgenerational innovation
Skills for leading and orchestrating synergies of the entrepreneurial business family members
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This specialized Program is aimed at leaders and entrepreneurs, who seek to develop strategies for transgenerational entrepreneurship and innovation.
Through three courses, you will cover the strategies and tools that entrepreneurs and startups use to develop business ideas and launch innovations that will prepare you to orchestrate the family business and Identify and apply the characteristics that will allow you to be a good business leader and an expert in making decisions about your own business.
Applied Learning Project
Students will create an enterprise (new business, new product line, or new market) that the family business or business family did not previously have.
Students will diagnose a family business through the knowledge acquired in this course, in order to make a proposal for improvement.
Students will develop a value proposition thanks through validation process with customer interviews.
In a volatile, uncertain, complex, hyperconnected and ambiguous world, business and innovation cycles are shrinking like never before. The life cycle of companies has been reduced to less than a third in the last 30 years.
The democratization of innovation has opened infinite possibilities for many people, companies and regions around the world. In particular, entrepreneurs and startups are taking advantage of the opportunities generated by the transformation that is taking place. In this online course, you will understand how you can begin to develop these innovative and entrepreneurial skills, and thus apply them successfully. This online course focuses on understanding the strategies, tools and basic concepts that entrepreneurs use to undertake market innovations and scale their ventures, generating value and disruption in many markets. You will understand: • How to validate a problem and its solution (Problem-Solution Fit) • How to validate if a product has an acceptance in a market (Product-Market Fit) • How to scale your ventures (Business Model Fit)
Apply strategies, tools and models to lead and orchestrate the family business
Identify and apply main characteristics that will allow you to be a good business leader
Generate entrepreneurial talent within the organization using business leadership
Understand and apply best practices in the family business
Distinguish entrepreneurship and innovation models
Implement entrepreneurship trends in your venture
Tecnológico de Monterrey es una de las instituciones educativas privadas sin fines de lucro más grande en Latinoamérica, con más de 98,000 estudiantes en preparatoria, licenciatura, y posgrado.
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The time to complete the Specialization may vary depending on your planning, but most of the students finish the specialized program in 3-4 months.
Bachelors degree
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you only want to read and view the course content, you can audit the course for free. If you cannot afford the fee, you can apply for financial aid.
This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.
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