Introduction to Public Relations
Completed by Johana Nataly Rodríguez Suárez
May 7, 2026
26 hours (approximately)
Johana Nataly Rodríguez Suárez's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Strategic Communication
- Category: Public Relations
- Category: Content Creation
- Category: Media Relations
- Category: Generative AI
- Category: AI literacy
- Category: Media and Communications
- Category: Campaign Planning
- Category: Performance Metric
- Category: Target Audience
- Category: Marketing and Public Relations
- Category: Program Evaluation
