The Marketing Plan
Completed by Shivam Agarwal
June 19, 2020
16 hours (approximately)
Shivam Agarwal's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Performance Metric
- Category: Planning
- Category: Integrated Marketing Communications
- Category: Customer Acquisition Management
- Category: Marketing Channel
- Category: Customer Retention
- Category: Performance Measurement
- Category: Market Analysis
- Category: Growth Strategies
