The Marketing Plan
Completed by Rishi Raj
May 19, 2023
16 hours (approximately)
Rishi Raj's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Market Analysis
- Category: Marketing Communications
- Category: Marketing Channel
- Category: Customer Retention
- Category: Market Research
- Category: Customer Acquisition Management
- Category: Customer Analysis
- Category: Marketing Analytics
- Category: Integrated Marketing Communications
- Category: Planning
- Category: Performance Measurement
- Category: Performance Metric

