Fundamentals of Digital Marketing
Completed by YI ZHAN
February 19, 2025
9 hours (approximately)
YI ZHAN's account is verified. Coursera certifies their successful completion of Fundamentals of Digital Marketing
What you will learn
Inbound and Outbound Marketing (also touching on social media marketing
Mobile Marketing - Apps and Promotions
Multi-Sided Platforms
Attribution and Marketing Mix Modeling
Skills you will gain
- Category: Social Media Marketing
- Category: Digital Advertising
- Category: Return On Investment
- Category: Consumer Behaviour
- Category: Marketing Strategies
- Category: Marketing
- Category: Search Engine Marketing
- Category: Marketing Design
- Category: Marketing Effectiveness
- Category: Digital Marketing Tools
- Category: Business Analysis
- Category: Search Engine Optimization

