The Business of Product Management II
Completed by IFEOLUWALEKE ELIZABETH ADEOLA SHABI
February 11, 2022
13 hours (approximately)
IFEOLUWALEKE ELIZABETH ADEOLA SHABI's account is verified. Coursera certifies their successful completion of The Business of Product Management II
What you will learn
Invent and Simplify. PMs require innovation. Explain how startups unseat powerful incumbents and how those incumbents stay relevant.
Learn and Be Curious. Learn about KPIs, Google-style OKRs, and Facebook-style North Stars. Master the statistical underpinnings of A/B/n testing.
Deliver Results. Increase customer retention, loyalty, and advocacy; monetize across the customer journey; show success with financial statements.
Skills you will gain
- Category: Customer Engagement
- Category: Product Development
- Category: Customer experience improvement
- Category: Product Management
- Category: Customer Retention
- Category: Product Roadmaps
- Category: Financial Statements
- Category: Financial Acumen
- Category: Agile Methodology
- Category: Customer Analysis
- Category: Revenue Management
- Category: Initiative and Leadership

