The Marketing Plan
Completed by Raheleh Ghadiri
November 15, 2024
16 hours (approximately)
Raheleh Ghadiri's account is verified. Coursera certifies their successful completion of The Marketing Plan
What you will learn
Create a complete marketing plan using market analysis, targeting, positioning, and marketing mix strategies.
Measure marketing success with budgets, KPIs, and performance metrics to support better decisions.
Skills you will gain
- Category: Performance Measurement
- Category: Market Research
- Category: Marketing Channel
- Category: Customer Retention
- Category: Performance Metric
- Category: Growth Strategies
- Category: Financial Management
- Category: Marketing Communications
- Category: Market Analysis
- Category: Planning
- Category: Integrated Marketing Communications
- Category: Customer Acquisition Management
