How to Implement and Evaluate Communication Campaigns
Completed by Gabrielle Nascimento
June 4, 2024
3 hours (approximately)
Gabrielle Nascimento's account is verified. Coursera certifies their successful completion of How to Implement and Evaluate Communication Campaigns
What you will learn
Understand how to implement campaign tactics according to strategy.
Understand the importance of evaluation in campaign planning.
Understand campaign planning in its entirety.
Skills you will gain
- Category: Earned Media
- Category: Communication Strategies
- Category: Program Evaluation
- Category: Marketing Communications
- Category: Promotions and Campaigns
- Category: Campaign Management
- Category: Media Planning
- Category: Marketing Effectiveness
- Category: Plan Execution
- Category: Public Relations
- Category: Content Performance Analysis
- Category: Advertising Campaigns

