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    • Branding

    Branding Courses Online

    Explore branding principles for creating a strong brand presence. Learn to develop brand strategies, identities, and campaigns.

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    Explore the Branding Course Catalog

    • University of Colorado Boulder

      Print and Digital Elements of Design: Branding and User Experience

      Skills you'll gain: Color Theory, Graphic Design, Typography, User Experience Design, Digital Design, Design, Design Elements And Principles, Graphics Software, Adobe InDesign, Design Software, Photo Editing, Web Design and Development, Adobe Photoshop

      4.8
      Rating, 4.8 out of 5 stars
      ·
      262 reviews

      Beginner · Course · 1 - 4 Weeks

    • Kennesaw State University

      Branding for Differential Advantage with Jagdish Sheth

      Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Market Share, Innovation, Competitive Analysis

      Beginner · Course · 1 - 4 Weeks

    • S.P. Jain Institute of Management and Research

      Strategic Brand Management

      Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • IE Business School

      Marketing Management Essentials: Product and Branding

      Skills you'll gain: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, Brand Management, Strategic Marketing, Marketing Strategies, Growth Strategies

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New

      Adobe

      Graphic Design

      Skills you'll gain: Adobe Illustrator, Color Theory, Typography, Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Adobe Creative Cloud, Design Elements And Principles, Creative Design, Generative AI Agents

      4.6
      Rating, 4.6 out of 5 stars
      ·
      47 reviews

      Mixed · Course · 1 - 4 Weeks

    • University of Colorado Boulder

      Graphic Design

      Skills you'll gain: Graphic Design, Graphic and Visual Design, Graphic and Visual Design Software, Design, Visual Design, Typography, Adobe InDesign, Design Reviews, Adobe Photoshop, Design Elements And Principles, Peer Review, Color Theory, Editing, Creativity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • University of California, Irvine

      Identifying, Attracting, and Growing Your Digital Audience

      Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Digital Marketing, Customer Acquisition Management, Customer experience improvement, Marketing Strategy and Techniques, Customer Engagement, Value Propositions, E-Commerce, Mobile Banking, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      290 reviews

      Beginner · Course · 1 - 4 Weeks

    • IE Business School

      Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Marketing Budgets, Brand Marketing, Communication Planning, Marketing Planning, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing Management, Campaign Management, Marketing Strategy and Techniques, Media Planning, Brand Awareness, Promotional Strategies, Consumer Behaviour, Communication Strategies

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • University of Colorado Boulder

      Working with the Media

      Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Crisis Management, Corporate Communications, Strategic Communication, Branding, Communication Strategies, Storytelling, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      83 reviews

      Beginner · Course · 1 - 3 Months

    • University of Illinois Urbana-Champaign

      Digital Media and Marketing Principles

      Skills you'll gain: Online Advertising, Digital Media Strategy, Digital Advertising, Digital Marketing, Marketing Communications, Marketing Strategies, Marketing, Integrated Marketing Communications, Electronic Media, Search Engine Marketing, Social Media Marketing, Media Planning, Mobile Banking, Communication, Emerging Technologies, Branding, Consumer Behaviour, Personalized Service

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Workday

      Workday Basics Series

      Skills you'll gain: Workday (Software), Business Process, Workflow Management, Business Reporting, System Configuration, Role-Based Access Control (RBAC), Enterprise Security, Organizational Structure, Data Access, Multi-Tenant Cloud Environments

      4.8
      Rating, 4.8 out of 5 stars
      ·
      268 reviews

      Beginner · Course · 1 - 4 Weeks

    • University of Michigan

      The Science of Success: What Researchers Know that You Should Know

      Skills you'll gain: Growth Mindedness, Action Oriented, Personal Development, Resilience, Conscientiousness, Optimism, Goal Setting, Open Mindset, Self-Motivation, Self-Awareness, Relationship Building, Positivity, Motivational Skills, Persistence, Social Skills, Lifelong Learning, Prioritization, Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular branding courses

    • Print and Digital Elements of Design: Branding and User Experience: University of Colorado Boulder
    • Branding for Differential Advantage with Jagdish Sheth: Kennesaw State University
    • Strategic Brand Management: S.P. Jain Institute of Management and Research
    • Marketing Management Essentials: Product and Branding: IE Business School
    • Graphic Design: Adobe
    • Graphic Design: University of Colorado Boulder
    • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
    • Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more: IE Business School
    • Working with the Media: University of Colorado Boulder
    • Digital Media and Marketing Principles: University of Illinois Urbana-Champaign

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Branding

    Coursera’s Branding courses provide essential skills for building and maintaining a strong brand identity:

    • Strategies for developing a unique brand voice and visual style
    • Techniques for effective brand communication across various media
    • Understanding of how to build brand loyalty and customer engagement
    • Insights into brand audits and continuous improvement processes
    • Skills for leveraging social media and digital platforms for brand enhancement
    • Methods for crisis management and maintaining brand integrity‎

    Branding courses on Coursera are accessible to learners at all levels:

    • Beginners can start with introductory courses to learn the basics of branding concepts and practices.
    • Intermediate learners can focus on enhancing specific branding skills such as digital branding or consumer psychology.
    • Advanced professionals can engage with complex topics like global branding strategies and brand innovation.‎

    Coursera offers several credential options for learners completing Branding courses:

    • Professional certificates that demonstrate your ability to craft and manage a brand
    • Specializations that focus on areas such as personal branding, corporate branding, or sustainable branding
    • Certificates that can help you stand out to employers by showcasing your specialized skills in branding‎

    Skills in branding are crucial for a variety of roles within marketing and communications:

    • Brand Strategist, planning and executing branding initiatives
    • Creative Director, leading the creative vision for branding campaigns
    • Marketing Executive, integrating branding strategies with marketing goals
    • Brand Ambassador, representing and promoting a brand to the public
    • Content Creator, developing content that aligns with and enhances the brand’s identity‎

    Looking to enhance your team's branding skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our branding training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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