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Digital Courses

Digital courses can help you learn web development, digital marketing strategies, data analytics, and social media management. You can build skills in search engine optimization, content creation, and user interface design. Many courses introduce tools like Google Analytics, WordPress, and Adobe Creative Suite, demonstrating how these skills are applied in real-world projects and campaigns.


Popular Digital Courses and Certifications


  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google

    Google Digital Marketing & E-commerce

    Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Online Advertising, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Client Services, Campaign Management, E-Commerce, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    48K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Digital Marketing and E-commerce

    Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Keyword Research, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Online Advertising, Email Marketing, Marketing Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Digital Marketing and Growth Hacking with GenAI

    Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    ·
    158 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    London Business School

    Introduction to Digital Transformation: Change & Disruption

    Skills you'll gain: Digital Transformation, Organizational Change, Technology Strategies, Innovation, Thought Leadership, Business Strategy, Organizational Strategy, Business Technologies, Emerging Technologies, Business Modeling, Operational Efficiency, Business Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    60 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create and Design Digital Products using Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Graphic Design, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing, Marketing Collateral

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Corporate Strategy, Business Strategy, Strategic Thinking, Business Economics, Emerging Technologies, Technology Roadmaps, Market Dynamics, Change Management, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.4K reviews

    Beginner · Course · 1 - 4 Weeks

What brings you to Coursera today?

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management

    Skills you'll gain: Usability Testing, Agile Product Development, New Product Development, Continuous Delivery, Agile Software Development, User Story, Product Management, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Team Leadership, DevOps, Customer Analysis, Innovation, Analytics, Business Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Marketing with Canva

    Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Content Creation, Digital Design, Graphic Design, Video Production, Graphic and Visual Design, Style Guides, Marketing Effectiveness, Digital Media Strategy, Brand Management, Marketing Analytics, Web Analytics, Video Editing, Content Development and Management, Drive Engagement, Key Performance Indicators (KPIs), Content Performance Analysis, Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IIMA - IIM Ahmedabad

    Advanced Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, AI Enablement, Innovation, Organizational Change, Change Management, Business Modeling, Technology Strategies, Organizational Strategy, Artificial Intelligence, Enterprise Architecture, Performance Improvement, Cloud Computing Architecture, Governance, Performance Measurement, Cognitive flexibility, Data-Driven Decision-Making, Workforce Development, Overcoming Objections

    4.7
    Rating, 4.7 out of 5 stars
    ·
    203 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Digital Marketing

    Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Email Marketing, Data Ethics, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Web Analytics and SEO, Search Engine Marketing, Real Time Data, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Digital Marketing Fundamentals

    Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    399 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Canva to Design Digital Course Collateral

    Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Marketing, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Advanced · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular digital courses

  • Google Digital Marketing & E-commerce: Google
  • Foundations of Digital Marketing and E-commerce: Google
  • IBM Digital Marketing and Growth Hacking with GenAI: IBM
  • Introduction to Digital Transformation: Change & Disruption: London Business School
  • Create and Design Digital Products using Canva: Coursera
  • Digital Transformation: University of Virginia
  • Digital Product Management: University of Virginia
  • Digital Marketing with Canva: Coursera
  • Advanced Digital Transformation: IIMA - IIM Ahmedabad
  • Generative AI for Digital Marketing: IBM

Frequently Asked Questions about Digital

“Digital” refers to the use of technology to create, store, and share information in formats such as text, audio, video, and images. It spans many fields, including digital marketing, data analytics, and digital transformation across industries.

Understanding digital concepts is important because digital technologies drive innovation, improve communication, and help organizations reach and engage broader audiences. As more industries rely on digital tools and platforms, digital skills have become essential for staying competitive and expanding career opportunities.‎

A variety of job opportunities exist in the digital realm, reflecting the diverse applications of digital skills. Positions such as digital marketing specialist, data analyst, social media manager, and digital project manager are just a few examples. Additionally, roles in e-commerce, user experience design, and digital content creation are in high demand. As businesses continue to prioritize their online presence, the need for skilled professionals in these areas is likely to grow, offering numerous pathways for career advancement.‎

To succeed in digital roles, it’s important to build a mix of technical, creative, and analytical skills. Foundational skills include digital marketing, data analysis, and content creation are foundational. Familiarity with tools like Google Analytics, social media platforms, and digital advertising can also be beneficial.

In addition, understanding user experience (UX) design and having some knowledge of basic coding can strengthen your skill set. Because digital technologies evolve quickly, adaptability and continuous learning are essential for long-term success.‎

There are numerous online courses available to help you build your digital skills. Some notable options include the Google Digital Marketing & E-commerce Professional Certificate and the IBM Digital Marketing and Growth Hacking Professional Certificate. These courses provide structured learning paths and practical insights into the digital landscape, making them excellent choices for anyone looking to enhance their expertise.‎

Yes. You can start learning digital topics on Coursera for free in two ways:

  1. Preview the first module of many digital courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
  2. Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

If you want to keep learning, earn a certificate in digital skills, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

Learning digital skills can be approached through various methods. Start by identifying your areas of interest within the digital domain, such as marketing, analytics, or design. Enroll in relevant online courses, participate in webinars, and engage with online communities. Practical experience is also crucial; consider internships or projects that allow you to apply what you've learned. Setting specific goals and regularly assessing your progress can help keep you motivated and focused on your learning journey.‎

Digital courses typically cover a range of topics, including digital marketing strategies, data analytics, social media management, and user experience design. You may also encounter subjects like e-commerce, content creation, and digital transformation. These courses often blend theoretical knowledge with practical applications, equipping you with the skills needed to navigate the digital landscape effectively.‎

For training and upskilling employees, several digital courses stand out. The Google Cloud Digital Leader Training Professional Certificate is designed to enhance cloud knowledge, while the Adobe Digital Marketing Strategy Specialization focuses on strategic marketing skills. These programs can help organizations equip their workforce with essential digital competencies, fostering growth and innovation.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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