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Introduction to Strategy

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Introduction to Strategy

Dieser Kurs ist Teil mehrerer Programme.

Dozent: Edson Ito

1.895 bereits angemeldet

Bei enthalten

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5 Module

Verschaffen Sie sich einen Einblick in ein Thema und lernen Sie die Grundlagen.

Stufe Anfänger

Keine Vorkenntnisse erforderlich

2 Wochen zu vervollständigen

unter 10 Stunden pro Woche

Flexibler Zeitplan

In Ihrem eigenen Lerntempo lernen

5 Module

Verschaffen Sie sich einen Einblick in ein Thema und lernen Sie die Grundlagen.

Stufe Anfänger

Keine Vorkenntnisse erforderlich

2 Wochen zu vervollständigen

unter 10 Stunden pro Woche

Flexibler Zeitplan

In Ihrem eigenen Lerntempo lernen

Was Sie lernen werden

Understand a business scenario
Use strategic tools
Identify another player’s strategy

Kompetenzen, die Sie erwerben

Kategorie: Market Dynamics
Kategorie: Decision Making
Kategorie: Strategic Decision-Making
Kategorie: Organizational Strategy
Kategorie: Market Analysis
Kategorie: Corporate Strategy
Kategorie: Analysis
Kategorie: Competitive Analysis
Kategorie: Business Strategy
Kategorie: Continuous Monitoring
Kategorie: Strategic Thinking

Wichtige Details

Zertifikat zur Vorlage

Zu Ihrem LinkedIn-Profil hinzufügen

Bewertungen

5 Aufgaben

Unterrichtet in Englisch

91% of learners achieved a positive career outcome

Erfahren Sie, wie Mitarbeiter führender Unternehmen gefragte Kompetenzen erwerben.

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Dieser Kurs ist als Teil verfügbar

Wenn Sie sich für diesen Kurs anmelden, müssen Sie auch ein bestimmtes Programm auswählen.

Lernen Sie neue Konzepte von Branchenexperten
Gewinnen Sie ein Grundverständnis bestimmter Themen oder Tools
Erwerben Sie berufsrelevante Kompetenzen durch praktische Projekte
Erwerben Sie ein Berufszertifikat zur Vorlage

In diesem Kurs gibt es 5 Module

This course was developed for professionals from any area who wish to improve their knowledge of strategy and who intend to apply this knowledge to their personal and professional life.

The art and science of strategy is important because it offers tools to support decision making in volatile, uncertain, chaotic, and ambiguous scenarios. As a strategist, you will need to make decisions with information incomplete and often contradictory. The lack of access to information can be partially addressed with the analysis techniques that you will learn in this course. This course will be focused and will offer some of the most important tools for the elaboration of the strategy and will develop your ability to use them.

Moduldetails

This week's goal is to introduce the concept of strategy. We will discuss how strategy is an ancient concept, whose basic principles are the same since ancient times until today. We present the mission, vision, and values and describe the importance of understanding the external environment in which the company is inserted.

Das ist alles enthalten

10 Videos5 Lektüren1 Aufgabe1 peer review

10 VideosInsgesamt 172 Minuten

Introduction to the Course6 Minuten
Course Organization5 Minuten
Strategy Concept12 Minuten
Mission, Vision, and Values10 Minuten
Elements of Strategy13 Minuten
External Analysis: STEP11 Minuten
External Analysis: 5 Forces32 Minuten
Online Education post-COVID8 Minuten
Analysis Step-by-Step13 Minuten
Recording of Introduction to Strategy Live Session on 21-11-11 20:07:49 [03:45]64 Minuten

5 LektürenInsgesamt 170 Minuten

Syllabus10 Minuten
What is Strategy?60 Minuten
Mission, Vision, and Values30 Minuten
STEP, PEST or PESTEL analysis30 Minuten
The five competitive forces that shape strategy40 Minuten

1 AufgabeInsgesamt 25 Minuten

Practice quiz: Introduction to Strategy25 Minuten

1 peer reviewInsgesamt 180 Minuten

Strategy and its shaping forces180 Minuten

In this week we will discuss the internal analysis techniques, that is, the activities directly and indirectly related to the company's purpose, and the VRIO technique, which helps us understand which of the internal resources determine the sources of competitive advantage.

Das ist alles enthalten

5 Videos3 Lektüren1 Aufgabe

5 VideosInsgesamt 38 Minuten

Internal Analysis - Introduction2 Minuten
Internal Analysis15 Minuten
Value Chain Analysis: Primary Activities5 Minuten
Value Chain Analysis: Secondary Activities8 Minuten
VRIO Analysis9 Minuten

3 LektürenInsgesamt 90 Minuten

Internal Analysis15 Minuten
How to map your industry's profit pool30 Minuten
VRIO Analysis45 Minuten

1 AufgabeInsgesamt 25 Minuten

Practice quiz: Internal Analysis25 Minuten

This week is dedicated to the study of the SWOT - TOWS technique, which allows you to identify how to use internal resources (both strengths and weaknesses) to deal with the opportunities and threats generated by the external environment. The student will realize that this technique is different from the traditional SWOT technique.

Das ist alles enthalten

4 Videos1 Lektüre1 Aufgabe

Week 4 is dedicated to the discussion of Strategic monitoring techniques. Strategic monitoring is important because macro-environment variables change frequently. Therefore, it is important to use a professional system to identify changes, understand what they mean and how they affect the company's business.

Das ist alles enthalten

7 Videos4 Lektüren1 Aufgabe1 Diskussionsthema

7 VideosInsgesamt 179 Minuten

Strategic Monitoring - Introduction1 Minute
Strategic Monitoring9 Minuten
Industry Drivers7 Minuten
Surprise Avoidance6 Minuten
Response and Adaptation3 Minuten
Recording of Introduction to Strategy Live Session on 21-12-02 20:08:48 [05:04]65 Minuten
Recording of Live Session - Introduction to Strategy on 22-11-23 12:05:27 [27:10]87 Minuten

4 LektürenInsgesamt 145 Minuten

Strategic Monitoring30 Minuten
The next normal arrives: Trends that will define 2021—and beyond30 Minuten
Anticipating disruptive innovation45 Minuten
Leadership and Decision-Making40 Minuten

1 AufgabeInsgesamt 25 Minuten

Practice quiz: Strategic Monitoring25 Minuten

1 DiskussionsthemaInsgesamt 10 Minuten

Strategic monitoring system10 Minuten

Week 5 is dedicated to the study of generic strategies, as presented by Porter. A generic strategy is a way for the company to position itself within the industry, and each of the generic strategies indicates how to use company elements to avoid direct competition against other companies that use other generic strategies.