Agile Methodology: Principles, Uses and Framework
Agile is an approach to project management that leans heavily on short time frames, adaptability, and iteration.
December 19, 2024
Article
This course is part of Customer Centricity with Professor Jagdish Sheth Specialization
Instructor: Jagdish Sheth
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Beginner level
At least three to five years of work experience and graduate degrees in business and psychology is recommended.
Recommended experience
Beginner level
At least three to five years of work experience and graduate degrees in business and psychology is recommended.
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With the digitization of information, most expertise is now available online with search engines such as Google. Therefore, experts for hire for certified occupations such as law, medicine, and accounting are likely to be automated and commodified. As a result, one has to transition from an expert for hire to a trusted advisor. This course, taught by Professor Jagdish Sheth, 2020 Padma Bhushan Award winner for Literature and Education, is based on interviews with more than 30 CEOs and chairmans of very large enterprises with the goal of identifying attributes of a trusted advisor. We highlight 7 specific attributes of great advisors including integrity, empathy, selfless independence, and big picture thinking. The best trusted advisors are those who have experienced adversity in their own lives.
This module compares and contrasts experts for hire and trusted advisors. Expertise is becoming automated and there is a growing need for experts for hire to become trusted advisors especially in financial and health services. While expertise is becoming commodified, there is also a shortage of trusted advisors.
20 videos4 readings2 assignments3 discussion prompts
The purpose of business is to create and retain customers. While we have significant knowledge about creating first time customers, we are still learning how to retain our existing customers. Companies gain cost, growth, and innovation advantages through customer loyalty. In service industries, customers remain loyal to the first company they use. Only disruptions in company policy, operations or mergers and acquisitions affect customers’ loyalty.
18 videos1 reading2 assignments1 peer review1 discussion prompt
Kennesaw State is a Carnegie-designated doctoral research institution (R2), placing it among an elite group of only 6 percent of U.S. colleges. A leader in innovative teaching and learning, KSU is making an impact across the region, the nation and around the world. As the third largest university in the state of Georgia, Kennesaw State has nearly 45,000 students enrolled in over 180 undergraduate, master’s, doctoral degree and certificate programs.
University of California, Davis
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Kennesaw State University
Specialization
Kennesaw State University
Specialization
Kennesaw State University
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