The "Foundations of Strategic Communications" course equips learners with the skills to master professional, technical, and leadership communication strategies. By completing this course, participants will be able to analyze audiences, craft effective messages, and adapt their communication style to fit organizational cultures. Key learning outcomes include enhancing emotional intelligence, improving listening and nonverbal communication, and overcoming common communication barriers. Learners will also develop leadership communication skills, enabling them to influence and foster collaboration in both team settings and external engagements.
Foundations of Strategic Communications
Foundations of Strategic Communications
This course is part of Strategic Communications in Technical Organizations Specialization
Instructors: Paul Huckett
Included with 
Gain insight into a topic and learn the fundamentals.
Intermediate level
Recommended experience
15 hours to complete
3 weeks at 5 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Understand how to analyze and adjust messages to suit diverse audiences effectively.
Learn to apply leadership communication models to influence and lead teams.
Develop strategies to manage conflict and enhance clarity in workplace communications.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
September 2024
Assessments
12 assignments
Taught in English
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This course is part of the Strategic Communications in Technical Organizations Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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There are 5 modules in this course
The "Foundations of Strategic Communications" course provides students with essential skills for effective professional and technical communication across leadership, interpersonal, and group settings. It focuses on teaching students to analyze audiences, adapt to different organizational cultures, and apply emotional intelligence to improve communication outcomes. Through hands-on exercises, students will strengthen their listening, nonverbal, and writing abilities, while developing strategies to overcome communication barriers in various professional environments.
What's included
3 readings
In this module, we will discuss communications within the context of a technical organization. We will explore the components of communication and assess how ineffective communications affect technical teams and business operations.
What's included
3 videos3 readings3 assignments2 plugins
In this module, we will discuss how effective communications require an understanding of the audience. We will explore ways to analyze your audience and consider how to use this information to influence your communication strategy, regardless of the medium or method of communication (i.e., written or verbal).
What's included
2 videos2 readings3 assignments3 plugins
In this module, we will explore the components of organizational culture and their relevance to communications, with specific emphasis on the mission of the organization. We will examine approaches for communicating as a leader within an organizational culture, including asking powerful questions as a means of increasing engagement.
What's included
2 videos3 readings3 assignments3 plugins
In this module, we will explore communication styles within the context of a technical organization. You will evaluate your own communication style and work collaboratively to find common barriers in communication.
What's included
3 videos3 readings3 assignments2 plugins
Instructors
Offered by
Recommended if you're interested in Business Strategy
University of California, Irvine
University of Michigan
Starweaver
Coursera Instructor Network
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Frequently asked questions
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