TS
Jan 20, 2023
Very sleek and well organised intro to the world of Digital Marketing (and e-commerce).
Some concepts may already be known to some students, but this will work for anyone interested in the subject.
JT
Feb 16, 2023
Great foundational course that gets you going! It's easy to get through and very relatable. I found the readings were easy and the video modules were well put together. Thank you thank you thank you!!
By Sajid N
•Nov 2, 2022
Although Google says you do not need any previous qualifications to take this course, I have to say it is not very easy. You should have some idea about the concepts already, and then this course will do wonders building on that existing knowledge. Otherwise, it can be a lot to take in for beginners, but not impossible!
By Nur A b M N
•Oct 2, 2023
I learned in detail the steps to begin digital marketing, starting with creating a marketing funnel. Prior to this, I had no knowledge of what a marketing funnel was. The most intriguing aspect that I enjoyed was learning how to measure marketing success and define marketing goals. It was entirely new knowledge to me.
By Sandy N
•Mar 15, 2024
This course is really interesting. The materials are engaging and captivating and the course covers the essentials with clarity and depth. I am delighted, and as someone eager to delve deeper into the world of digital marketing, I'm already counting down the days until I can enroll in the next level of this program.
By Joseph H
•Sep 7, 2023
This was a very amazing foundational course. I have been able to take the information that I have learned in this course and apply it in my store, https://assurancecoffee.shop. I have also been able to help other ecom business owners understand the customer journey better. I am looking forward to the next course.
By Seemab K
•Sep 23, 2023
I completed the course in almost a few weeks and I am eager to enroll in the next course. The courses are designed in an easy way for learners. The instructors are amazing and they covered the course like putting a river in a glass. I was really an amazing experience learning on Coursera that is powered by Google
By Kristen D
•May 2, 2023
Coming from a completely different industry background, this course was pivotal in learning the basics of the field I wanted to get into. Since starting (and completing) this course, I have gotten a job offer in digital marketing and I now have a strong foundational knowledge of digital marketing and e-commerce!
By Vincent N N
•Mar 19, 2023
I really enjoy this course. The materials are well organized and gives the learner the needed support to navigate the course and learn what they should know and be able to practice it. I'm glad I have gaine the crucial skills of Marketing, Customer loyalty, E-commerce, Marketing Analtics, and Customer Outreach.
By Yassine N
•Mar 29, 2024
I found the Foundations of Digital Marketing and E-commerce course to be a valuable refresher. Despite having prior experience and currently pursuing a Master's degree in Digital Marketing and E-business, this course provided me with a comprehensive overview of key concepts in digital marketing and e-commerce.
By Malinga S
•Nov 4, 2023
I just completed the "Foundations of Digital Marketing and E-commerce" course, and it was excellent. I learned about crucial aspects of digital media and e-commerce, including strategies and practical applications. This course is a valuable resource for those looking to grasp the fundamentals of these fields.
By Jorge L
•Sep 21, 2023
I did not realize how much goes into a campaign. Understanding some of the data helps me with the story and what goes into marketing. I love the way it is broken into small lessons. For me it makes it easier and I love how you can print the transcript of the lessons. I used them as notes and it saves me time.
By Devin W
•Jul 8, 2023
This course was chalk full of informative content that effectively laid out what digital marketing and E-commerce are all about. From the beginning, it was made very clear that this skillset is an integral part of any business's success in the online world, and that its importance will only continue to grow!
By Shane S
•Apr 30, 2023
Finally, I am proud to have completed the Google Foundations of Digital Marketing and E-commerce certificate. The knowledge and skills I have gained throughout the program have prepared me with many tools that I need to succeed in the digital marketing world, and I am eager to apply them to my future career.
By Aytaj K
•Feb 17, 2024
Thank you so much for creating opportunity for people from all over the world to learn the skills they need to get the career they desire. I hope I will have the opportunity to get the experience at Google some day. And thanks for financial aid program for the ones in need. I really appreciate your efforts.
By Cedric L H
•Aug 4, 2023
The first course in this program has an excellent organizational structure and easy-to-navigate lessons.
There are quite a number of glossary terms to learn, but the mix of video interaction and practice quizzes deliver every detail of the foundations necessary to understand Digital Marketing and E-commerce.
By Daniel s s
•Jan 24, 2025
I'm extremely happy that a reputed company like Google who is the leading IT giant provided a facility to learn online on Digital Marketing certificate course. Just completed the Foundations of Digital Marketing and E-commerce and I am extremely excited to learn the next level of Digital Marketing course.
By Mark A A
•Sep 29, 2022
This course is very straightforward and easy to follow. Coursera has also done the extra mile to remind me to be on track to finish the course at my own convenient time. As a professional digital marketer, I have cleared my doubts and solidified my knowledge with proper theories by finishing this course.
By David P
•Jun 6, 2023
I recommend this superb course to anyone interested in beginning their Google certificate on Digital Marketing. The modules were informative, well-paced and challenging. I have a background in Digital Marketing because I work for a Digital Advertiser, and that added to my overall benefit from the course.
By Wilhelmina W
•Mar 16, 2023
Being totally new to DM & Ecom I learned a lot. I could not have imagined it would be so detailed and a lot of information. I had to compile a book with all the information, too much to try and remember. The first course was eye opening and a little overwhelming. I'm looking forward to course two...
By Hamra K
•Sep 29, 2023
Its a great and huge opportunity for everyone who wants to learn and experience something new, because now a days e-commerce and digital marketing has changed the world and spread the new concepts define techniques how to market your skills through digital channels and make your future in digital world.
By Matias I
•Oct 22, 2022
It was a great expirience. Despite the course is foundamental of digital marketing, is very complete and reach a lot of concepts about digital marketing and e-commerce, such as extremly well explanation about marketing funnel, the diferents level of data analysis or campaigns you can do in every stage.
By Amber G
•Sep 28, 2022
Great Overall Course discussing the fundamentals required for a successful career in Digital Marketing & E-Commerce. I completed this Course with lots of knowledge and insights on the areas I need in order to be effective in both my career and personal brand building in the Social Marketing Workplace.
By Hari B
•Aug 16, 2023
The "Foundations of Digital Marketing and E-commerce" course offers a comprehensive introduction to the world of online marketing and electronic commerce. The course covers a wide range of topics related to leveraging digital platforms for marketing purposes and effectively conducting business online.
By Humpback W
•May 10, 2023
Learned a lot from the terms because I used to learn the concepts here and there written by blog posts writers so the concepts tended to cover only a small piece and by understandable daily convo words. Now I’m able to explain data in more professional ways and have more direction to do experiments.
By Nicolas G N
•Jan 18, 2025
Es un contenido útil, lo estoy usando en la red social de la Revista Central de Sociología, la Revista no tenía red social, así que cree una y he utilizado todo lo aprendido, to lo que ustedes ven en linkedin.com/in/central-sociologia-8ab93333b, es gracias a este curso. Continuaré aprendiendo Nicolás
By Etza
•May 12, 2024
This course is completely espectacular. You get a full panorama of Ecommerce and Digital Marketing basics. It is explained not only with theory, but practice. Quizzes are great because is if you are in a real world working. I recommend this course for anyone who wants to start a career on this field.