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Learner Reviews & Feedback for Make the Sale: Build, Launch, and Manage E-commerce Stores by Google

4.8
stars
1,406 ratings

About the Course

Make the Sale: Build, Launch, and Manage E-commerce Stores is the sixth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores how businesses and individuals sell products online, including using popular platforms like Shopify. You’ll go through the process of creating a mock e-commerce store. To do this, you’ll build a Shopify store, add the necessary information, and create product listings. You’ll explore how to reach customers online through e-commerce customer outreach methods like advertisements and campaigns. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be ready to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Understand essential e-commerce strategies and practices - Explain how to conduct market research and product research - Set up a mock e-commerce store using Shopify - Use Google Ads to engage e-commerce customers - Explain how trends and seasonality affect e-commerce businesses - Use best practices to create an engaging customer experience online - Describe the order fulfillment process through checkout, point of sale (POS), shipping, and delivery. - Optimize a checkout flow for customers...

Top reviews

CO

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I really enjoyed the videos, course work and practical applications. It definitely build my confidence with building, launching and managing an E-commerce store.

VT

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it's a field that always delivers new challenges and offers ample opportunities to learn and grow as a professional. If you like variety and change, marketing is a great career choice!

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26 - 50 of 281 Reviews for Make the Sale: Build, Launch, and Manage E-commerce Stores

By RAJANI K C

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Jun 21, 2022

A brilliant course that packs in a great deal of concepts in such a simple yet powerful way. One of the most engaging online course I have attended so far. I am so excited to apply skills learned through this course in coming future. Overall, it was a great learning experience.

By Maricela F

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Jun 14, 2024

Fue algo sensacional, aprender de profesionales que tienen los conocimientos y experiencia reales, es algo beneficioso, me sentí muy a gusto en el curso, entender y aprender como usar las herramientas para mí fue lo máximo, gracias a Cindy y a todos los participantes

By Angie N H C

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Feb 19, 2023

Un excelente curso, la vrdad te da más que bases sólidas para iniciar en el gremio de comercio electrónico. No solo ocmprendes la terminología usada sino también que otras habilidades puedes desarrollar para tener más éxito en tu sitio de comercio electrónico. Gracias.

By Mohammad M

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Jun 5, 2023

Although this course does not require any prerequisite background, you'd be amazed by how comprehensive it is even for an entry-level digital marketing role. Thank you so much Coursera and Google for cooperating on this invaluable program.

By Lynn N

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Oct 13, 2023

I enjoyed this one and learned a lot about e-commerce. All the concepts built up progressively, and she explained them really well! Gosh!! For a newbie like me, I am in awe of everything I have learned so far! The sacrifice was worth it!

By Emily T

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Jan 1, 2023

Engaging tutor and great content. Found the activity to use shopify annoying though as I do not wish to make my own account and do it. I would prefer someone just to show me step by step and I can do it in my own time. This was a hassle.

By Jamal J

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Oct 23, 2022

Thank you Cousera and Google. This course was a very engaging and interesting course. It was a great learning experience to explore how businesses and individuals sell products online, including using popular platforms like Shopify.

By Leah S

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Oct 28, 2022

I found the course material to be extremely relevant for my small business. Thank you. I had some issues accessing some of the material on the app, but that was a technical issue. Wonderful instructor and useful info. Thanks

By Andres E

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Nov 24, 2023

Excellent beginner course that teaches you key e-commerce concepts as well as some digital marketing concepts. Highly recommended for those interested in pursuing a career in e-commerce and digital marketing.

By Stare D

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Dec 11, 2022

Engaging material, enlightening activities, and very well presented! Would be interested in a full course devoted to product research and development, product sourcing, and product fulfillment.

By Makitah L

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Jun 26, 2024

Learning a few basics to get around Shopify was very beneficial. I also found the online advertising section very helpful so I could critique my methods and apply them to my e-commerce store.

By Rodrigo P

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Aug 31, 2023

Great course! It helped me undesrtand the different ways I can build my business based on sourcing and /or fulfillment and it was a huge contributor to my overall understanding of ecommerce.

By Ömer A

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Mar 27, 2024

This course provides a very good understanding and overview about various topics regarding E-commerce. Thus helping in gaining a fundamental knowledge in this field.

By Anushree M

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Jul 18, 2023

i am so glad to be the part of this wonderful course. its my request to provide pdf or e-book of the videos and reading , so that we have the study material with us.

By Alisa S

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Dec 2, 2023

Excellent pacing and information. Course was well-written, well-designed, including the visual presentation, and the presenter was engaging and kept my interest.

By Ebiye O

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Jun 21, 2024

this is about the best course i enrolled for, i got to learn practically how e-commerce strives and the various modus to get to the fulfillment stage.

By Delaney W

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Dec 15, 2023

I enjoyed this course. Great instructor, right amount of videos and reading. Great for the basics and understanding of managing an e-commerce store.

By Anthony M

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May 8, 2023

Exceptional trainees and quality content with challenging course work. I've learned a lot and would like to say thank you to Google and Coursera.

By Muhammad W

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Jan 11, 2023

The course contains all the necessary knowledge to build, launch and manage an e-commerce store. I would definitely recommend it to the beginners

By Keith G

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Dec 29, 2022

Great into to E-Commerce and Brand building. Easy to follow and real examples of building an E-commerce shopfront helps reinforce the learning

By Chathuranga N

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Jan 30, 2024

Absolutely well done and well presented. Probably my favorite module so far. I would definitely recommend taking the entire 7 course program.

By Muhammad I

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Mar 21, 2023

An outstanding educational injection for e-commerce that polish me more than a lot.

Thanks to Coursera for providing such a great opportunity.

By CY C

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Mar 31, 2023

A course many would undoubtedly have experience with since the pandemic; overall a good overview to the machinations of E-commerce.

By Alex S

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Jul 14, 2024

Thank you, Cindy, for sharing your experience in e-commerce and providing us with profound knowledge on the topic! Thanks again!

By Shyna G

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May 10, 2022

Amazing course! This course provides a thorough understanding of the fundamentals of building and launching an e-commerce store.