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Back to Make the Sale: Build, Launch, and Manage E-commerce Stores

Learner Reviews & Feedback for Make the Sale: Build, Launch, and Manage E-commerce Stores by Google

4.8
stars
1,538 ratings

About the Course

Make the Sale: Build, Launch, and Manage E-commerce Stores is the sixth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores how businesses and individuals sell products online, including using popular platforms like Shopify. You’ll go through the process of creating a mock e-commerce store. To do this, you’ll build a Shopify store, add the necessary information, and create product listings. You’ll explore how to reach customers online through e-commerce customer outreach methods like advertisements and campaigns. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be ready to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Understand essential e-commerce strategies and practices - Explain how to conduct market research and product research - Set up a mock e-commerce store using Shopify - Use Google Ads to engage e-commerce customers - Explain how trends and seasonality affect e-commerce businesses - Use best practices to create an engaging customer experience online - Describe the order fulfillment process through checkout, point of sale (POS), shipping, and delivery. - Optimize a checkout flow for customers...

Top reviews

SD

Dec 10, 2022

Engaging material, enlightening activities, and very well presented! Would be interested in a full course devoted to product research and development, product sourcing, and product fulfillment.

ML

Jun 25, 2024

Learning a few basics to get around Shopify was very beneficial. I also found the online advertising section very helpful so I could critique my methods and apply them to my e-commerce store.

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51 - 75 of 304 Reviews for Make the Sale: Build, Launch, and Manage E-commerce Stores

By Chathuranga N

Jan 30, 2024

Absolutely well done and well presented. Probably my favorite module so far. I would definitely recommend taking the entire 7 course program.

By Muhammad I

Mar 21, 2023

An outstanding educational injection for e-commerce that polish me more than a lot.

Thanks to Coursera for providing such a great opportunity.

By CY C

Mar 31, 2023

A course many would undoubtedly have experience with since the pandemic; overall a good overview to the machinations of E-commerce.

By Alex S

Jul 14, 2024

Thank you, Cindy, for sharing your experience in e-commerce and providing us with profound knowledge on the topic! Thanks again!

By Shyna G

May 10, 2022

Amazing course! This course provides a thorough understanding of the fundamentals of building and launching an e-commerce store.

By Ashim K G

Oct 14, 2022

A very detailed understanding of setting up and promoting ecommerce stores. Got detailed information to be put into practise.

By Ali D O

Dec 8, 2023

This course is full of practical, real-world information. I'll benefit immensely from what I've learned in this course.

By jacob S

Dec 2, 2022

I like the Coursera online platform, The videos is clear, the website is easy to navigate, the instructors are perfect.

By Haseeb U

Mar 18, 2024

This is a very helpful course, it makes you learn all the skills required for managing a successful e-commerce store.

By Jamal A

Nov 7, 2023

This was a total accomplishment for me. I will utilize this for my future plans for Retailing. I've learned so much!

By Kushal p

Jun 3, 2024

Great experience as a entry level role this course is enough. Hope course will provide 100% finincial aid in future.

By FÁBIO S

Aug 13, 2023

Excelente curso e obrigado mais uma vez pelos conhecimentos prestados e por poder me qualificar através da Coursera.

By Hariz S

May 24, 2023

Good course to familiarize yourself with managing E-commerce store, as well as the aspects of its digital marketing.

By Justine P

Apr 4, 2024

Excellent course! I learned a lot from this course and would recommend it to anyone looking to get into e-commerce!

By Syahrizal M

Nov 13, 2022

Overall its the best course i ever had that talking about e-commerce as one of digital marketing strategy. Awesome!

By Oleksandr O

May 31, 2023

It was cool information which can be used in business for optimizing marketing strategies. Thanks to all creators!

By Brian M

Sep 18, 2022

Put together very well. If you are someone new to e-commerce it will give you foundational skills to build on.

By Mrs. A S

Nov 19, 2022

I am very proud of my success. It's really worth the study time. I'd like to review it again when I have time.

By Monica A

Sep 16, 2023

Maybe because I am more interested in Ecommerce. I find this course really smooth and easy to relate with.

By Chinenye U A

Jan 3, 2024

It was really an amazing experience and wealth of knowledge to acquire. All thanks to Coursera and google

By Qamar A

Mar 1, 2023

This course is a lot of fun for me. The teachers were excellent and actively taught all of the sessions.

By Adebolu F

Sep 29, 2022

This is a great course on learning about E-commerce and managing E-commerce stores. I really loved it!

By Clarizza O

Jun 27, 2024

Very helpful course! I got a new job related to digital marketing after I completed the certification!

By Delani N

Oct 8, 2024

this module is easy to follow and teaches about things we experience daily on our shopping journeys.

By Dae H

Sep 26, 2023

The skills developed in the previous digital marketing series really came to life in this course!